Business Development Associate (Coimbatore)

Business Development Associate (Coimbatore)

10 Sep
|
Character XYZ
|
Coimbatore

10 Sep

Character XYZ

Coimbatore

Company Description We're an AI and gamification company building interactive experiences that help brands and creators engage their audiences in new ways. Our solutions span AI-powered tools and an interactive virtual character platform that brings digital personalities to life. We combine cutting-edge technology with playful, engaging design to help our customers stand out and connect more deeply with the people they serve.

Role Description We're looking for a proactive, hungry person to help us find and open doors with current customers across the different markets we serve. It's a role for someone who enjoys the hunt — researching prospects, starting conversations, and generating qualified leads.

Qualifications

- Identify, research, and prioritize the right prospects to go after — building clean, targeted lists for outreach.
- Run multi-channel outreach (email, LinkedIn, calls, social, communities) to generate qualified leads and book discovery calls or demos.
- Qualify inbound and outbound leads — understand what they actually need and hand well-briefed opportunities to the team.
- Support the creation and delivery of presentations and pitches to prospective customers.
- Keep the pipeline clean and organized in our CRM, tracking activity, follow-ups, and conversion.
- Conduct market research to spot industry trends, new segments, use cases, and business opportunities.
- Work closely with product, marketing, and tech — feeding back what prospects are telling you so we sharpen our messaging.
- Represent us at relevant events, expos, and online communities to build relationships and surface opportunities.

What We're Looking For





- Strong written and verbal communication, with the ability to engage a range of stakeholders and start conversations with people you don't know.
- Some exposure to lead generation and how a structured sales or business development pipeline works.
- Comfort creating and delivering clear, effective presentations.
- Ability to research markets, read industry trends, and spot new opportunities.
- Proactive and self-driven — you chase opportunities without waiting to be told.
- Organized, comfortable juggling many leads, follow-ups, and tools at once, and adapting your approach to very different types of customers.
- Comfortable working in a hybrid setup, managing your time and priorities across in-office and remote work.

BD Associate (0–2 years): Any customer-facing experience counts — sales, growth, support, internships. Recent grads and about-to-graduate students welcome. What matters is whether you're curious and whether you follow up.

BD Manager (3+ years): A track record of building pipeline from scratch and closing or setting up closes. Experience selling into one or more of: hospitality, retail, entertainment venues, agencies, or creator/media businesses. Comfortable owning a number.

Nice to Have

- A degree in Business, Marketing, Communications, or a related field — or equivalent practical experience. Attitude and hustle matter more than the credential.
- Familiarity with gaming, digital content, or the creative industries.
- Hands-on experience with CRM tools and everyday productivity software (spreadsheets, presentations, Slack, Zoom, Google Workspace).

📌 Business Development Associate (Coimbatore)
🏢 Character XYZ
📍 Coimbatore

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