10 Sep
|
Nestasia
|
Kolkata
Duties and responsibilities
- Lead the visual direction and creative execution across campaigns, marketplaces, digital platforms, and brand communication. - Develop concepts, sketches, storyboards, and creative layouts to effectively visualize ideas and campaigns. - Understand marketing objectives, brand positioning, customer behaviour, and target audience to create impactful creative solutions. - Collaborate closely with the creative, marketing, content, and performance teams across multiple media formats. - Take projects from concept to final execution while ensuring quality, consistency, and timely delivery. - Guide, mentor, and delegate responsibilities to designers while providing constructive creative direction and feedback. - Present concepts, mood boards, layouts, and final creatives to stakeholders and leadership teams. - Ensure all creatives align with brand guidelines, visual identity, and business objectives. - Oversee production quality, workflow efficiency, and creative standards within the art department. - Identify opportunities to improve creative processes, design systems, and operational efficiency. - Research and source relevant visual references, illustrative materials, and design inspirations. - Review, refine, and approve final artworks, layouts, illustrations,
and production-ready files. - Adapt and respond to feedback effectively while maintaining creative integrity and project goals. - Stay updated with design trends, emerging tools, and industry best practices to continuously elevate brand aesthetics.
Desired Candidate Profile
- Excellent verbal and written communication skills in English. - 6-9 years of experience. - Strong attention to detail with a high standard for visual accuracy and quality. - Strong work ethic with a composed, solution-oriented attitude in rapid-paced environments. - Preferably a Graduate/Postgraduate in Design (B.Des/M.Des), ideally from National Institute of Fashion Technology or equivalent design institutes. - Proven experience working as an Art Director or in a senior creative leadership role. - Advanced proficiency in Adobe Creative Suite, including Photoshop, Illustrator, and InDesign. - Relevant creative education, certifications, or professional training preferred. - Strong understanding of branding, visual storytelling, typography, layout, and digital design aesthetics. - Ability to manage multiple projects, prioritize tasks, and meet deadlines efficiently.
📌 Art Director (Kolkata)
🏢 Nestasia
📍 Kolkata