Company Description: VA Print Crafts Pvt. Ltd. is a Current Delhi-based offset printing press with more than 40 years of experience delivering precision, consistency, and scalable production. The company specialises in mono cartons, rigid boxes, carry bags, and commercial print, with a strong focus on quality, colour accuracy, and durability at high volumes.
Trusted by leading brands across industries, VA Print Crafts is known for its ability to meet demanding timelines while maintaining high standards. The team is committed to getting every project right the first time, ensuring that products are seen at their best before they are experienced. This quality-first approach shapes both client relationships and internal work culture.
Experience: 3-10 years
Role Description: The Area Sales Manager is a full-time, on-site role based in New Delhi, responsible for driving sales growth and expanding the customer base for VA Print Crafts’ printing and packaging solutions. Day-to-day responsibilities include identifying and qualifying new business opportunities, managing and growing key accounts, and conducting regular client meetings to understand requirements and propose suitable printing solutions. The role involves preparing quotations, negotiating pricing and terms, coordinating with production and logistics teams to ensure timely delivery, and monitoring order status to maintain high customer satisfaction.
The Area Sales Manager will also analyse market trends,
track competitor activity, forecast sales, and report performance metrics to management. This position requires frequent local travel to meet clients, attend industry events, and represent the company in regional markets.
Qualifications
- Strong sales, business development, and account management skills, preferably in printing, packaging, or manufacturing.
- Ability to build and maintain long-term client relationships, with effective negotiation and closing skills.
- Sound understanding of offset printing processes, packaging solutions, and production workflows is highly beneficial.
- Competence in market research, sales forecasting, and use of CRM or sales tracking tools.
- Excellent communication, presentation, and interpersonal skills, with proficiency in written and spoken English; knowledge of local languages is an advantage.
- Proven ability to work independently in the field, manage time effectively, and meet sales targets under deadlines.
- Bachelor’s degree in Business, Marketing, Printing Technology, or a related field; relevant industry experience may be considered instead of formal education.
- Comfort with MS Office and digital tools for reporting, proposal preparation, and client communication.
- Willingness to travel within the assigned area and visit client sites regularly.
If you're interested, please share your CV at
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📌 Area Sales Manager (New Delhi)
🏢 VA Print Crafts
📍 New Delhi