Job DescriptionJob Role - Performance Marketer Level AM / Manager
NExperience 6–8 Years
nLocation Mumbai (On site)
NReports to GTM Head
nCTC - 15 lpa
NWHAT YOU'LL OWN
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- End-to-end execution of paid B2B lead gen campaigns targeting US enterprise buyers CFOs, Controllers, Finance Leaders N
- ABM campaign strategy and activation: 1:1, 1:few, and 1:many across LinkedIn, intent data platforms, and display N
- Coordinate with Sales on lead handoff protocols, MQL-to-SQL conversion, and pipeline quality feedback loops N
- Campaign performance tracking, attribution reporting, and funnel contribution analysis (CAC, CPL, MQL-to-SQL benchmarks) N
- Martech stack ownership— ad platforms, CRM sync, intent data, and analytics tooling N
- Integrate GEO (Generative Engine Optimization) thinking into campaign and content strategy to protect inbound visibility N

nMUST HAVES
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- 6–8 years in B2B performance marketing;
agency background strongly preferred N
- Proven track record running paid lead gen campaigns for US-market B2B brands N




- Hands-on ABM execution experience — not just strategy;
actual campaign activation N
- Robust command of LinkedIn Campaign Manager, Google Ads, and Meta for B2B N
- Working knowledge of CRM platforms (HubSpot / Salesforce) and UTM / attribution hygiene N
- Understanding of GEO and its downstream impact on organic and paid lead gen strategy N
- Analytical mindset — comfortable owning and presenting performance metrics to leadership N

nGOOD TO HAVE
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- Experience running programmatic ad campaigns (DSPs, DV360, or equivalent) N
- Exposure to intent dataplatforms — 6sense, Bombora, or similar N
- Familiarity with outbound/SDR tooling: Smartlead, Apollo, Sprouts, or sequencing platforms N
- Understanding of the USaccounting, finance outsourcing, or professional services sector N

nRegards,
nNeha Khandelwal
[email protected]
NNote - We kindly request you not to contact us on our office number. If y

📌 Performance Marketer (Alibag)
🏢 Integrated Personnel Services
📍 Alibag