About the Role

Cloutflow is looking for a Senior Associate – Influencer Marketing for a 3-month contractual role. The candidate will be responsible for managing end-to-end influencer marketing campaigns , covering everything from campaign planning, influencer procurement and selection, commercials, execution, operations, content coordination, reporting, and campaign closure .

This role requires robust ownership, attention to detail, commercial understanding, and the ability to independently manage multiple campaigns and stakeholders.

The 3-month contract will also serve as a performance evaluation period , where the best-performing candidates will have the opportunity to transition into a full-time role at Cloutflow .

Key Responsibilities1. Campaign Planning

- Understand the brand brief, campaign objective, target audience, and deliverables.
- Develop influencer campaign plans aligned with brand objectives.
- Define the right creator mix based on platform, category, audience, geography, and campaign requirements.
- Plan campaign timelines, deliverables, budgets, and execution workflows.
- Coordinate with internal teams to ensure smooth campaign planning.

1. Influencer Procurement

- Identify and source relevant influencers based on campaign requirements.
- Shortlist creators based on audience quality, engagement, content relevance, performance, and brand fit.
- Reach out to influencers and talent managers for availability and commercials.
- Negotiate commercials, deliverables, timelines, and other campaign requirements.
- Maintain strong relationships with influencers and talent partners.




- Ensure creator selection is aligned with campaign budgets and objectives.

1. Campaign Execution

- Take complete ownership of campaigns from confirmation to completion.
- Share detailed briefs and campaign guidelines with influencers.
- Coordinate content creation, submissions, revisions, approvals, and posting.
- Ensure all influencer deliverables are completed within agreed timelines.
- Follow up consistently with influencers, managers, and internal stakeholders.
- Resolve execution-related issues and ensure campaigns stay on track.

1. Campaign Operations

- Maintain campaign trackers and ensure all information is updated accurately.
- Track influencer confirmations, commercials, deliverables, approvals, posting schedules, and campaign status.
- Coordinate contracts, invoices, payments, and other operational requirements.
- Ensure all campaign documentation is complete and properly maintained.
- Coordinate with finance and operations teams for timely campaign closure.

1. Brand & Stakeholder Management

- Coordinate with brand teams and agency stakeholders throughout the campaign.
- Understand stakeholder expectations and ensure timely communication.
- Share regular campaign updates and highlight potential risks or delays.
- Build strong relationships with internal teams, brands, influencers, and talent managers.




- Ensure a smooth experience for all stakeholders involved in the campaign.

What We Are Looking For
- 1–3 years of experience in influencer marketing, digital marketing, advertising, social media, or a related field.
- Strong understanding of the influencer marketing ecosystem.
- Experience in influencer sourcing, procurement, campaign execution, and operations.
- Strong communication, negotiation, and stakeholder management skills.
- Excellent follow-up and coordination abilities.
- Strong attention to detail and organizational skills.
- Ability to manage multiple campaigns and tight deadlines.
- Commercial understanding and ability to negotiate with creators/talent managers.
- Strong ownership mindset with the ability to independently drive tasks.
- Comfortable working in a fast-paced, target-driven environment.

3-Month Contract → Full-Time Prospect This role is structured as a 3-month performance-based contractual opportunity .

During these three months, candidates will get the opportunity to independently manage campaigns and demonstrate their capabilities across planning, influencer procurement, negotiation, execution, operations, and campaign closure .

At the end of the contract, the best-performing candidates will be considered for a full-time position at Cloutflow , based on individual performance, ownership, execution quality, and business requirements.

If you are someone who enjoys taking complete ownership and wants to build a career in influencer marketing, this is an opportunity to prove yourself and grow with Cloutflow.

📌 Senior Associate- Influencer Marketing (Contractual Role) (Gurugram)
🏢 CloutFlow
📍 Gurugram