Company: Mitra Learn Pvt. Ltd.

Position: Product Marketing Executive

Job Type: Full time

Work Mode: Work From Office

Location: Kudlu Gate, Bangalore

Experience: 0–3 Years

Salary: ₹17,000 – ₹25,000 per month

Joining: Immediate Joiners Preferred

About Mitra Learn

Mitra Learn Pvt. Ltd. is an EdTech and HRTech company focused on connecting learning, skills, talent, and career opportunities with industry requirements. We work with students, professionals, educational institutions, and businesses to create practical learning and workforce solutions.

About The Role

We are looking for a Product Marketing Executive to help understand our products, target users, market opportunities, and competitors, and turn these insights into effective product positioning and marketing activities.

This role is suitable for freshers as well as candidates with 1–3 years of experience who are interested in the combination of product, marketing, market research, and strategy.

Roles & Responsibilities

Understand our products, features, target users, and business objectives.




Research target audiences, customer needs, and market trends.
Create and maintain buyer personas and Ideal Customer Profiles (ICP).
Conduct competitor and market research.
Identify customer pain points and product opportunities.
Develop product positioning and clear messaging.
Support product launches and promotional campaigns.
Create product-related content for websites, social media, presentations, and marketing materials.
Work with the product, design, content, and marketing teams.
Assist in creating landing pages and product communication materials.
Prepare product presentations, brochures, feature comparisons, and campaign briefs.
Monitor product and marketing performance.
Collect feedback from users and market sources and share insights with the product team.
Identify new markets, use cases, and opportunities for product growth.

Requirements

Bachelor's degree in Business Administration, Marketing, Comme

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