We are seeking a Paid Media Specialist on a contract-to-hire basis to independently own and drive paid media outcomes for our international e-commerce and service-based clients. You will manage and optimize Google Ads and Meta Ads campaigns end-to-end from strategy and setup through daily optimization and reporting - while integrating AI tools to work smarter and faster. This is a remote, individual-contributor role for a professional who can operate with minimal supervision. We are only looking for an immediate joiner.

Roles and Responsibilities

- Manage and optimize Google Ads and Meta Ads campaigns for international e-commerce and service-based clients.
- Develop and refine paid advertising strategies with a clear focus on ROI and profitability.
- Conduct keyword research, competitive analysis, ad copy creation, audience targeting, and bid optimization.
- Execute and monitor Search, Display, Shopping, and Performance Max campaigns on a daily basis.
- Track and analyze campaign performance, delivering explicit weekly and monthly reports with actionable insights and recommendations.
- Run A/B tests on creatives, landing pages, and ad copy to improve conversion performance.
- Set up and manage tracking, conversions, remarketing,



and attribution models in coordination with the tech/analytics team.
- Apply AI tools such as Claude Code, Claude AI, ChatGPT, Gemini, or similar platforms to improve campaign setup, analysis, reporting, and optimization efficiency.

Must-Have Requirements

- Strong expertise in Google Ads and Meta Ads, backed by proven performance results.
- Demonstrated experience with international e-commerce and service-based projects.
- Sound understanding of AI tools for ad creation, workflow support, reporting, and optimisation.
- Practical, hands-on exposure to tools such as Claude Code, Claude AI, ChatGPT, Gemini, or similar AI platforms as part of day-to-day marketing work.
- Proficiency in GA4, GTM, Meta Business Suite, and performance tracking.
- Ability to manage multiple projects efficiently in a fast-paced environment.
- Willingness to work remotely using a personal device.

Pay: ₹700,000.00 - ₹1,200,000.00 per year

Application Question(s)

- This role requires an immediate joiner, so are you available to start immediately?
- Have you handled any international projects?
- Are you comfortable with contractual role?

Work Location: Remote

📌 Paid Media Specialist (Contract-to-hire) (India)
🏢 Webindia
📍 India