Location: Perungudi,Chennai

Salary: ₹30,000 – ₹40,000 per month

About Us

22Yards is a fast-growing sports-tech company operating premium cricket venues across multiple cities. We are building the future of community sports through technology, infrastructure, tournaments, coaching and digital experiences.

Responsibilities

· Plan, execute and optimize Meta (Facebook & Instagram) advertising campaigns.

· Manage Google Ads campaigns when required.

· Improve CPL and ROAS.

· Build audience, retargeting and lookalike campaigns.

· Coordinate with designers for creatives.

· Prepare weekly campaign reports.

· Implement WhatsApp automation for lead nurturing.

· Configure Instagram and Facebook automated responses.

· Integrate Meta Lead Forms with CRM and WhatsApp.

· Continuously optimize conversion funnels.

· Design & Content Creation

Requirements

· 3–5years in Performance Marketing.

· Solid Meta Ads expertise.

· Knowledge of Google Ads.

· Lead generation experience.

· Understanding of Meta Pixel, Conversion API and event tracking.

· Experience with WhatsApp Business automation and CRM integrations.

· Analytical mindset.

Preferred Skills

· GA4





· Google Tag Manager

· Looker Studio

· Zapier/Make

· Startup or sports industry experience

What We Offer

· High ownership

· Growth opportunities

· Rapid-paced startup environment

Pay: ₹30,000.00 - ₹40,000.00 per month

Application Question(s)
How many years of hands-on experience do you have managing Meta (Facebook & Instagram) Ads?* (Required) 1. Less than 2 years
2–4 years
4–6 years
6+ years
What is the highest monthly Meta Ads budget you have personally managed?* (Required)
Which of the following have you personally implemented?* (Select all that apply) . 1. Meta Ads
Google Ads
Meta Pixel & Conversion API
WhatsApp Automation
CRM Integration
Instagram/Facebook Auto Replies
Briefly describe your best-performing campaign, including the objective, budget, and results (CPL/ROAS).* (Required)
Please share your LinkedIn profile and a portfolio, case study, or screenshots of campaigns you have personally managed. Applications without this information will not be considered.* (Required)

Work Location: In person

📌 Performance Marketing Executive / Manager Perungudi
🏢 22Yards
📍 Perungudi