Job Summary

Achariya Western Ghats International School (Ettimadai Campus, Coimbatore) is seeking a energetic, articulate, and highly experienced PRO Head (Head of Public Relations) to lead our institutional branding, public relations, and student admissions marketing. The ideal candidate must possess 5 to 10 years of solid experience in public relations and overall school marketing, with a proven track record of driving school admissions and maintaining an excellent corporate image.

Key Responsibilities:
Public Relations: Act as the primary interface between the school, parents, media, and the community to build a positive institutional image.
Admission & Branding: Develop and execute strategic PR and marketing plans to achieve the school’s annual admission goals for the Ettimadai campus.
Stakeholder Engagement: Manage parent relations, address grievances effectively, and ensure high satisfaction rates to boost word-of-mouth admissions.
Grievance Redressal: Smoothly handle critical inquiries,



conflict resolutions, and public communications.
Media & Event Management: Oversee school events, press releases, media coverage, and digital PR campaigns to enhance brand visibility.
Team Leadership: Guide the PR Team and to convert enquiries into successful enrollments.

Requirements & Qualifications:
Experience: Minimum 5 to 10 years of experience as a PRO or Marketing Head, strictly within the education sector (Schools/Colleges).
Education: Bachelor’s or Master’s degree in Public Relations, Mass Communication, Marketing, or Business Administration.
Communication: Exceptional verbal and written communication skills in both English and Tamil.
Skills: Excellent networking, crisis management, relationship building, and presentation skills.

Job Type: Full time Pay: From ₹25,000.00 per month

Work Location: In person

📌 Pro Admission & Marketing Ettimadai
🏢 The Western Ghats International School
📍 Ettimadai