Meta Ads & Performance Marketing Head
Location: Noida – Sector 142
Salary: Up to ₹1,00,000/month
Experience: 5+ Years
Working: 6 Days a Week
Employment Type: Full-Time
Contact us :-
[email protected]
About the Role
We are looking for an experienced Meta Ads & Performance Marketing Head who can take complete ownership of our Meta Ads operations and performance marketing activities.
The person will be responsible for planning, executing, monitoring, and scaling Meta Ads campaigns with a strong focus on lead generation, conversions, revenue growth, and ROI.
Key Responsibilities
- Take complete ownership of Meta Ads campaigns from strategy to execution.
- Plan and manage daily, weekly, and monthly Meta Ads budgets.
- Create and implement performance marketing strategies for lead generation and sales.
- Monitor and optimize campaigns based on CPL, CPA, CTR, CPC, conversion rate, ROAS, and revenue.
- Continuously test different audiences, creatives, ad copies, campaigns, and funnels.
- Identify the best-performing campaigns and scale them effectively.
- Reduce cost per lead while maintaining lead quality and conversion performance.
- Work closely with the Sales Team to improve lead quality and overall conversion.
- Analyze campaign and sales data to identify growth opportunities.
- Prepare regular performance reports for management.
- Manage retargeting, remarketing, lookalike, and other relevant Meta campaign strategies.
- Develop a proper testing and optimization framework for campaigns.
- Keep up to date with Meta Ads updates, policies, tools, and performance marketing trends.
- Identify issues in the complete marketing funnel and suggest improvements.
- Take ownership of achieving agreed lead, sales, and revenue targets.
Requirements
- Minimum 5+ years of hands-on experience in Meta Ads / Performance Marketing.
- Strong experience in managing and scaling Meta Ads campaigns.
- Proven experience with significant advertising budgets.
- Strong understanding of Facebook Ads Manager, Pixel, Events, Audiences, Retargeting, Lookalike Audiences, and Conversion Campaigns.
- Strong analytical and data-driven approach.
- Experience in lead generation and performance-based marketing.
- Ability to connect advertising performance with actual sales and revenue.
- Strong knowledge of campaign optimization and A/B testing.
- Excellent communication and reporting skills.
- Experience managing a performance marketing team will be an added advantage.
Key Performance Indicators (KPIs) The candidate will be evaluated on:
- Quality & volume of leads
- Cost Per Lead (CPL)
- Cost Per Acquisition (CPA)
- Conversion Rate
- ROAS / ROI
- Revenue generated through paid campaigns
- Campaign scalability
- Overall marketing efficiency
What We Offer
- Salary up to ₹1,00,000/month, based on experience and performance.
- Senior-level ownership of the company’s Meta Ads and performance marketing.
- Opportunity to manage and scale high-budget campaigns.
- Performance-driven setting.
- Opportunity to directly contribute to business revenue and growth.
If you are someone who can independently manage Meta Ads, scale campaigns, improve lead quality, and directly contribute to revenue growth, we would love to hear from you. Pay: Up to ₹100,000.00 per month
Benefits
- Cell phone reimbursement
Work Location: In person
📌 Meta Ads & Marketing Head (Noida -142)
🏢 NEXTERA PRODUCTION
📍 Noida