– DIGITAL MARKETING EXECUTIVE

Company: UBITTER TECHNOLOGIES

Position: Digital Marketing Executive

Location: Kakkanad, Kochi

Employment Type: Full-Time

Job Summary

We are looking for a result-oriented Digital Marketing Executive to manage and execute digital marketing campaigns, online promotions, product empanelment, and lead-generation activities. The candidate should have hands-on knowledge of Meta Ads, Google Ads, social media marketing, and digital platforms.

Key Responsibilities

- Plan and execute digital marketing strategies to increase brand visibility, website traffic, and lead generation.
- Manage and optimize Meta Ads (Facebook & Instagram) campaigns based on business objectives.
- Create, monitor, and optimize Google Ads campaigns, including Search, Display, and other relevant campaigns.
- Monitor campaign performance, analyze data, and improve CPC, CTR, conversions, and ROI.
- Manage company social media pages and prepare engaging content, creatives, and promotional campaigns.
- Coordinate with the sales and design teams for marketing campaigns, product promotions, and lead follow-ups.
- Handle product empanelment/listing on relevant online platforms, marketplaces, government portals, institutional/vendor portals, and other business platforms.
- Identify recent platforms and opportunities for product registration, empanelment, and online product listing.
- Maintain and update product details, specifications, images, pricing, catalogues, and required documentation for empanelment.




- Generate and maintain digital marketing leads and coordinate with the sales team for further conversion.
- Conduct keyword research, competitor analysis, and market research.
- Monitor website and social media analytics and prepare regular performance reports.
- Stay updated with the latest digital marketing trends, advertising platforms, and industry developments.

Required Skills
- Hands-on experience in Meta Ads and Google Ads.
- Knowledge of Facebook, Instagram, Google Business Profile, and other social media platforms.
- Understanding of lead generation, conversion tracking, and campaign optimization.
- Knowledge of SEO, keyword research, and basic website analytics is an advantage.
- Experience in product empanelment, vendor registration, online product listing, or marketplace management will be preferred.
- Good communication and coordination skills.
- Creative thinking with an analytical approach.
- Ability to manage multiple campaigns and meet deadlines.

Qualification & Experience
- Qualification: Bachelor's degree
- Experience: MIN 1 year of relevant experience in Digital Marketing.
- Candidates with practical experience in Meta Ads, Google Ads, and Product Empanelment will be given preference.

Key Performance Areas (KPIs)
- Quality and quantity of leads generated.
- Meta Ads and Google Ads performance and ROI.
- Website and social media growth.
- Successful product empanelments and online listings.
- Conversion of digital leads into business opportunities.
- Timely submission of digital marketing and campaign reports.

Pay: ₹22,000.00 - ₹25,000.00 per month

Work Location: In person

📌 Jr. Digital Marketing Executive (Kochi)
🏢 Travancore cng
📍 Kochi