Job Responsibilities
Build and execute social media strategy for KTM & Triumph in India across Instagram, YouTube, X, Facebook and emerging platforms. Create content calendars that balance brand storytelling, product highlights, community culture, and real-world riding experiences. Conceptualize and produce content — reels, films, static posts, ride stories, influencer/creator collaborations, behind-the-scenes. Manage creators, photographers, filmmakers, agencies and internal stakeholders. Be the voice of the rider community — engage, respond, listen, and bring insights back to the brand team. Track performance: reach, engagement, followers, BSQ lift, ORM sentiment — and continuous improvement.



Spot cultural trends early and translate them into relevant content ideas. Own social media budgets and content production timelines. Stakeholders
Internal: Sales team, Brands Teams External: Agencies Competencies
Technical/ Functional:
Behavioural:
Align and motivate team for high performance Collaborate across all interfaces Uphold values; inculcate a culture of excellence Generate ideas; solve problems creatively. Champion improvements and positive change. Develop and engage people. Liasoning with all stakeholders specially sales team

📌 Mgr Content & Social Media Cmu Maharashtra (India)
🏢 Bajaj Auto
📍 India