We are hiring a results-obsessed Google Ads Media Buyer specializing in high-intent conversion campaigns on CPS models. This role is ideal for someone who understands user intent, buying signals, and profit-driven scaling, not just traffic generation.
Key Responsibilities
- Plan, execute, and scale Google Ads campaigns focused on high-intent conversions (CPS model)
- Build and optimize bottom-funnel keyword strategies that drive maximum purchase intent
- Continuously optimize for CPA, ROAS, and profitability
- Leverage smart bidding strategies (tCPA, tROAS, value-based bidding) for scaling
- Identify and expand high-converting funnels & arbitrage opportunities
- Conduct deep performance analysis (intent mapping, search terms, funnel drop-offs)
- Run A/B tests on ad copies, landing pages, and conversion flows
- Manage budgets aggressively while maintaining positive ROI benchmarks
- Collaborate with affiliate & advertiser teams for offer alignment & scaling