JD - Product Manager — Marketing Automation AI Pod:

About the role:

We are building AI-led marketing automation systems for our Digital marketing team. The core objective is
easy: use automation and intelligence to acquire users at scale, efficiently, and with high quality — with the
long-term value (LTV) of these users as a core target.

You'll join as a Product Manager owning a meaningful slice of this platform end-to-end — from problem
discovery through launch and adoption — working closely with the existing product team and cross-functional
stakeholders across the business.

What you'll do:

• Own product for Marketing end-to-end: discovery, PRD writing, design collaboration, build oversight,
launch, and adoption.
• Ground every decision in real data — you'll pull and interpret actual usage, operational, and business data
to generate hypotheses, test them and then recommend a product solution to implement.
• Partner closely with engineering, design, and cross-functional business stakeholders to ship high-quality
marketing products.
• Translate ambiguous,



evolving business problems into clear, build-ready specifications.
• Run a disciplined, iterative delivery cadence — validate direction early, correct rapid, and ship surgically
once something's approved.
• Own outcomes, not just output — define what success looks like for your area against the team's core
metrics (acquisition scale, efficiency, user quality, and LTV) and instrument for it.
• Build with an AI-native mindset — actively identify where AI/LLM capabilities can create outsized value for
the marketing team (automation, intelligence, personalization) rather than treating AI as an add-on, and
use AI tools yourself to move faster through discovery, spec-writing, prototyping, and analysis.

What we are looking for:

• 3–6 years of product management experience, with genuine end-to-end ownership of a product area —
not just feature delivery.
• Robust first-principles problem-solving — able to break down

📌 Product Manager — Marketing Automation Ai Pod Mumbai
🏢 Purplle.com
📍 Mumbai