Job Summary:
Performance-driven Digital Marketing Executive with hands-on experience in Shopify, Meta Ads, and Google Ads to drive sales and online growth.
Key Responsibilities:
Manage and optimize Meta (Facebook & Instagram) and Google Ads campaigns
Create and test ad creative variations for better performance
Handle Shopify store (products, pricing, discounts, offers)
Plan and execute sales campaigns and promotional strategies
Track performance metrics (CTR, ROAS, conversions)
Skills Required:
Robust knowledge of Meta Ads & Google Ads
Experience with Shopify
Understanding of sales funnels and discount strategies
Analytical and result-oriented approach