10 Sep
|
Richestsoft
|
Sahibzada Ajit Singh Nagar
10 Sep
Richestsoft
Sahibzada Ajit Singh Nagar
Job Summary
The Chief Marketing Officer will be responsible for developing and executing the company’s overall marketing strategy, strengthening brand positioning, driving customer acquisition, and contributing to business growth. The CMO will lead the marketing function across brand, digital marketing, performance marketing, content, SEO, social media, PR, and customer engagement.
Key Responsibilities
Develop and execute the company’s overall marketing strategy aligned with business objectives.
Define brand positioning, messaging, and market differentiation.
Build and manage the annual marketing plan and budget.
Lead customer acquisition, retention, and revenue-growth initiatives.
Develop and monitor marketing KPIs, ROI, CAC, CLV, conversion rates, and overall campaign performance.
Conduct market research and analyze customer behavior, competitors, and industry trends.
Lead brand-building and awareness initiatives across relevant channels.
Work closely with Sales, Product,
Business Development, and Operations teams.
Build, mentor, and manage a high-performing marketing team.
Identify current marketing channels, technologies, partnerships, and growth prospects.
Manage external agencies, consultants, vendors, and strategic partners.
Present marketing performance, forecasts, and strategic recommendations to senior management.
Ensure consistent brand communication across all customer touchpoints.
Key Performance Indicators
Revenue generated through marketing
Customer acquisition and conversion
Marketing ROI
CAC and CLV
Brand awareness and market share
Lead generation and quality
Customer retention
Digital traffic and engagement
Overall marketing team performance
Pay: Up to ₹130,000.00 per month
Work Location: In person
📌 Chief Marketing Officer Sahibzada Ajit Singh Nagar
🏢 Richestsoft
📍 Sahibzada Ajit Singh Nagar