- Ideate and create Reels, short-form videos, static content and stories.

- Be comfortable appearing on camera and creating personality-led content.

- Translate brand/product USPs into natural, entertaining and engaging content.

- Stay updated with Instagram trends, memes, formats, audio, creators and pop culture.

- Create content around periods, women’s wellness, lifestyle, beauty and everyday experiences.

- Independently shoot content using a phone/camera, including basic lighting, framing and audio.

- Edit videos with strong hooks, pacing, transitions, text overlays, music and captions.

- Collaborate with the marketing and influencer teams on creator-led content.

- Create content for both organic social media and paid advertising.

- Participate in influencer, celebrity and external creator shoots when required.

- Repurpose campaign assets into multiple social-first formats.

- Track content performance and experiment with current formats and creative approaches.

Pay: ₹15,144.81 - ₹30,228.27 per month

Benefits

- Health insurance

- Provident Fund

Work Location: In person

📌 Content Creator (Egmore)
🏢 urban essentials
📍 Egmore