Job DescriptionJob

Title: Marketing Manager

Company: NEXASEC Cyber Solution

Website: nexasec.in

Location: Remote

Employment Type: Full-Time

Open Positions: 1

About NexaSec

NexaSec is a cybersecurity services company helping businesses protect their digital assets through Vulnerability Assessments, Penetration Testing (VAPT), Security Audits, Compliance Consulting, Managed Security Services, and Cybersecurity Awareness Training.

We help organisations identify security risks, improve their cybersecurity posture, address vulnerabilities, meet compliance requirements, and build stronger security practices.

Role Overview

We are looking for a creative, analytical, and results-oriented Marketing Manager to develop and execute marketing strategies that increase NexaSec's brand visibility, generate business opportunities, strengthen our online presence, and support overall company growth.

The Marketing Manager will plan marketing campaigns, manage digital marketing activities, create and coordinate content, support lead-generation initiatives, analyse marketing performance, and build NexaSec's presence across relevant digital platforms.

The ideal candidate should have a strong understanding of digital marketing, content strategy, social media, SEO, lead generation, and B2B marketing, along with an interest in cybersecurity and technology.

Key Responsibilities

- Develop and implement marketing strategies aligned with NexaSec's business objectives.
- Plan and execute digital marketing campaigns for cybersecurity services.
- Develop marketing strategies for services such as VAPT, security audits, compliance consulting, MSSP, and cybersecurity awareness training.
- Manage and strengthen NexaSec's online brand presence.
- Plan and manage social media marketing activities.
- Create and coordinate professional cybersecurity-related content.
- Develop content for LinkedIn, website pages, blogs, articles, newsletters, and other relevant platforms.
- Research cybersecurity industry trends, market developments, and competitor activities.
- Identify target industries, customer segments, and potential markets.
- Develop campaigns designed to generate qualified business leads.
- Coordinate with the Business Development team to support lead-generation activities.
- Support email marketing and professional outreach campaigns.
- Develop content and campaigns for specific target industries and customer segments.
- Manage the company's content calendar and marketing schedule.
- Coordinate with designers, developers, cybersecurity professionals, and business development teams.
- Review marketing materials to ensure accuracy, consistency, and professional presentation.
- Improve website content and support website-based marketing activities.
- Assist with SEO strategy, keyword research, and content optimisation.
- Monitor website traffic, social media performance, campaign engagement, and lead-generation metrics.
- Analyse marketing campaign performance and identify areas for improvement.
- Prepare regular marketing performance reports.
- Maintain consistent branding across marketing channels.
- Identify new marketing channels, platforms, and business opportunities.
- Support webinars, online events, awareness campaigns, conferences, and other promotional activities.
- Build NexaSec's authority and visibility within the cybersecurity industry.
- Develop partnerships and promotional opportunities where appropriate.
- Stay updated on cybersecurity industry trends and use relevant developments in marketing campaigns.

Daily Activities

- Review ongoing marketing campaigns and their performance.
- Research cybersecurity news, trends,



and industry developments.
- Research competitors and their marketing strategies.
- Plan and create social media content.
- Coordinate with the technical team for cybersecurity-related content.
- Prepare or review blogs, articles, posts, newsletters, and marketing materials.
- Manage the marketing content calendar.
- Monitor website and social media analytics.
- Research potential target industries and customer segments.
- Coordinate with the Business Development team on lead-generation campaigns.
- Review email marketing and outreach campaigns.
- Track campaign engagement and lead-generation results.
- Identify new marketing opportunities.
- Participate in team meetings and provide marketing updates.
- Maintain documentation of marketing activities and results.

Skills Required

- Strong understanding of digital marketing fundamentals.
- Valuable written and verbal communication skills.
- Strong content creation and editing skills.
- Understanding of social media marketing.
- Knowledge of B2B marketing strategies.
- Understanding of lead-generation concepts.
- Basic knowledge of SEO and content marketing.
- Strong research and analytical skills.
- Ability to develop and execute marketing campaigns.
- Good project and time-management skills.
- Ability to analyse marketing performance and metrics.
- Strong creativity and ability to develop new marketing ideas.
- Good understanding of branding and professional communication.
- Ability to work independently in a remote environment.
- Strong organisational skills and attention to detail.
- Willingness to learn about cybersecurity and technology.
- Ability to collaborate with technical, sales, and management teams.

Preferred Skills

Knowledge or experience in any of the following will be an advantage:

- Digital marketing
- B2B marketing
- Content marketing
- Social media marketing
- LinkedIn marketing
- SEO
- Search Engine Marketing (SEM)
- Email marketing
- Lead generation
- Marketing analytics
- Google Analytics
- Google Search Console
- Social media analytics
- WordPress or other CMS platforms
- Canva or similar design tools
- Basic graphic design
- Video/content marketing
- Marketing automation
- CRM platforms
- Competitor research
- Cybersecurity or technology marketing
- IT services marketing
- SaaS marketing
- Brand management

Candidates do not need to have experience with all of these tools or areas. Strong marketing fundamentals, creativity, analytical thinking, communication skills, and willingness to learn are more important.

Eligibility

- Bachelor's degree in Marketing, Business Administration, Communications, Management, Commerce, Digital Marketing, or a related field is preferred.
- Candidates with relevant marketing, digital marketing, content, or brand-management experience are encouraged to apply.
- Candidates with experience in B2B, IT, technology, SaaS, or cybersecurity marketing will be preferred.
- Candidates with relevant marketing projects, campaigns, portfolios, or certifications are encouraged to apply.
- Freshers with strong marketing knowledge and practical project experience may also be considered.
- Candidates should have access to a computer/laptop and a reliable internet connection for remote work.

What You'll Learn





- B2B cybersecurity marketing
- Digital marketing strategy
- Cybersecurity industry marketing
- Content marketing
- Social media marketing
- LinkedIn marketing
- SEO and content optimization
- Lead-generation campaigns
- Email marketing
- Marketing analytics
- Brand positioning
- Competitor and market research
- Campaign planning and execution
- Marketing performance analysis
- Client and industry research
- Professional technology marketing practices
- Working with cybersecurity and business development teams

Performance Goals (First 30 Days)

The Marketing Manager should aim to:

- Develop a clear understanding of NexaSec's services and target markets.
- Understand the company's existing marketing channels and brand positioning.
- Develop a structured marketing plan aligned with business objectives.
- Establish or improve the company's content calendar.
- Create and publish consistent, professional marketing content.
- Identify relevant target industries and customer segments.
- Research competitors and cybersecurity market trends.
- Develop initial campaigns to improve brand visibility.
- Support lead-generation initiatives in coordination with Business Development.
- Establish measurable marketing KPIs.
- Track website, social media, and campaign performance.
- Prepare regular marketing performance reports.
- Identify opportunities to improve NexaSec's digital presence.
- Demonstrate consistent progress toward agreed marketing objectives.

Performance goals may vary depending on business requirements, marketing priorities, and the candidate's experience.

Why Join NexaSec?

- Opportunity to work with a growing cybersecurity services company.
- Practical experience in cybersecurity and technology marketing.
- Exposure to real-world B2B marketing activities.
- Opportunity to work with cybersecurity professionals and business development teams.
- Develop digital marketing and brand-management skills.
- Opportunity to build a professional marketing portfolio.
- Exposure to cybersecurity industry trends and technologies.
- Opportunity to work on campaigns targeting businesses across different industries.
- Remote working environment.
- Performance-based growth opportunities.
- High-performing employees may be considered for increased responsibilities and leadership opportunities based on business requirements and performance.

Important Professional Requirement

All marketing activities must be conducted professionally and in accordance with applicable laws, company policies, platform policies, and ethical marketing practices.

Employees are expected to protect NexaSec's confidential information, client information, business data, marketing strategies, internal processes, and other company information.

Marketing campaigns, content, email communications, lead-generation activities, and promotional materials must use legitimate and authorised sources and must follow applicable privacy, data-protection, anti-spam, and platform requirements.

All cybersecurity-related marketing content must be accurate, professionally presented, and reviewed appropriately before publication.

How to Apply

Send your resume through Indeed. Candidates are encouraged to include links to their LinkedIn profile, marketing portfolio, previous campaigns, content samples, professional website, or relevant certifications, if available.

Subject: Application – Marketing Manager

Please include a brief note explaining your interest in marketing, your relevant experience or projects, and why you would like to work with NexaSec.

Work Location: Remote

Pay: From ₹15,000.00 per month

Work Location: Remote

📌 Marketing Manager (India)
🏢 NEXASEC CYBER SOLUTION
📍 India