About us:

At Springworks, we're on a mission to revolutionize the world of People Operations. With our innovative tools and products, we've already empowered over 500,000+ employees across 15,000+ organizations and 60+ countries in just a few short years.

But what sets us apart? Let us introduce you to our exciting product stack:

- SpringVerify: Our B2B background verification platform.
- EngageWith: Spark vibrant cultures! Our recognition platform adds magic to work.

Join us at Springworks and be part of the remote work revolution. Get ready to work, play, and thrive in an environment that's anything but ordinary!

Role Overview
Springworks is hiring a GTM Operations Manager. The role owns the systems, automation, and reporting backbone of marketing — sitting behind the scenes to keep campaigns, data, and infrastructure running.

Key Responsibilities:

Email & CRM Operations

- Manage the Mailmodo email platform, including contact list scaling (currently past 50K contacts) and plan upgrades
- Maintain Zoho CRM pipeline and SQL reporting for stakeholders.
- Own and monitor cold-email inbox health across ~100 inboxes — tracking deliverability/health scores, warm-up cycles, and vendor replacements for disconnected accounts.

Paid Media

- Full ownership of Google Ads, Meta Ads execution end-to-end — strong hands-on paid search expertise is a must-have
- Coordinate creative and copy fixes

Infrastructure & Domain Admin

- Manage domain/DNS configuration

Outbound Campaigns





- Manage WhatsApp campaign operations — scheduling batches, triaging replied leads, and coordinating handoffs to sales
- Manage inbound/outbound email reply workflows across sales tools (e.g. Instantly).

Reporting Automation

- Build/maintain automation connecting marketing tools (Zoho CRM, Slack, Brevo) for weekly/monthly reporting — comfort with automation tooling is a strength

Ideal Candidate Profile

- Detail-oriented systems thinker, comfortable owning technical/operational infrastructure with minimal oversight.
- Strong, proven Google Ads, Meta Ads, GSC and GA experience is non-negotiable.
- Comfortable working cross-functionally with sales, leadership, and external vendor teams
- Prior experience with email marketing platforms (Mailmodo/Brevo), CRM systems (Zoho), and domain/DNS admin is a plus.

Benefits

- Health scheme that covers physical, mental, and social well-being.
- 30 annual paid leave days to relax and recharge.
- Company outings and celebrations to bond and have fun.
- Freedom and flexibility of asynchronous communication.

Pay: ₹500,000.00 - ₹700,000.00 per year

Benefits:

- Adaptable schedule
- Provident Fund

Application Question(s):

- Total Years of Experience in GTM role?
- Mention your current fixed ctc?
- Mention your expected CTC
- What is your official notice period?

Experience:

- Google Ads: 5 years (Required)
- Meta Ads: 5 years (Required)
- Zoho CRM: 5 years (Required)

Work Location: Remote

📌 GTM Operations Manager (India)
🏢 Springworks
📍 India