About Curis Life

Curis Life is a multispecialty clinic in Andheri West, Mumbai, working with 20+ specialist doctors across multiple medical specialties.

We actively run Google Ads campaigns for patient acquisition and are looking for an experienced professional who can manage both campaign strategy and day-to-day optimization.

Role Overview

We need someone who can understand our business goals, guide us on Google Ads growth strategy, and also continuously optimize campaigns for better lead quality, appointments, patient visits, and acquisition cost.

The ideal candidate should be able to handle:

Strategy + Campaign Optimization + Lead Quality + Scaling

Key Responsibilities

- Develop and guide the overall Google Ads strategy.
- Manage and optimize multiple medical specialty campaigns.
- Identify which campaigns and specialties should be scaled.
- Optimize keywords, search terms, negative keywords, match types, bidding, locations, devices, and ad schedules.
- Reduce irrelevant leads and wasted ad spend.
- Improve CPL, conversion rate, appointment rate, and patient acquisition cost.
- Analyze actual lead quality and patient visits, not only clicks and conversions.
- Recommend specialty-wise budget allocation.
- Create and test ads and campaign structures.
- Identify new campaign and growth opportunities.
- Monitor and improve call, form,



WhatsApp, and appointment conversion tracking.
- Work with Google Tag Manager, GA4, and Google Ads conversion tracking.
- Provide regular optimization recommendations and performance reports.
- Guide management on how Google Ads can support clinic growth.

Mandatory Requirements

- Minimum 5+ years of hands-on Google Ads experience.
- Previous experience handling medical / healthcare / hospital / clinic Google Ads campaigns is mandatory.
- Strong experience with Google Search Ads.
- Strong knowledge of campaign optimization and lead generation.
- Experience managing multiple campaigns and budgets.
- Positive understanding of Google Tag Manager and GA4.
- Strong understanding of CPL, CAC, lead quality, conversion rate, and ROI.
- Ability to think strategically as well as execute campaign optimizations

While Applying, Please Share

- Total Google Ads experience
- Healthcare campaigns handled
- Approximate monthly ad budget managed
- Examples of campaigns successfully optimized or scaled
- Experience with GTM and GA4
- Current availability
- Expected salary / consulting fee

Only candidates with relevant healthcare Google Ads experience and strong optimization skills should apply.

Work Location: Remote

📌 Senior Google Ads Strategist & Optimization Specialist (India)
🏢 Curis Life Multispeciality Clinic
📍 India