About UsWe are a disruptive and innovative beverage brand revolutionising the way people hydrate and refresh. Our signature product features a unique twist-and-mix cap technology that keeps premium ingredients, flavours, or functional nutrients fresh inside the cap until the consumer twists it to release and mix the drink. We are looking for a high-energy, creative, and results-driven Sales and Marketing Executive to introduce our cutting-edge product to new markets, secure retail placement, and drive consumer excitement.Job PurposeThe Sales and Marketing Executive will play a crucial role in expanding our retail presence and educating both retailers and consumers on the value of our interactive twist-mix cap technology. You will balance hands-on field sales (distributor acquisition, retail onboarding) with creative B2C marketing strategies (in-store activations, social media engagement, and events).Key Responsibilities1. Sales & Distribution Growth (60%)

- B2B Client Acquisition: Identify, pitch, and onboard retail stores, supermarkets, fitness centres, convenience stores, and regional distributors.
- Product Demos & Pitching: Confidently explain and demonstrate the unique mechanism and benefits of our twist-mix cap to potential retail partners.
- Relationship Management: Maintain exceptional relationships with existing accounts to ensure regular re-ordering, optimal shelf placement, and point-of-sale visibility.
- Pipeline Tracking: Manage and report on daily sales activities, lead pipelines, and monthly volume targets using CRM tools.
- Market Intelligence: Monitor competitor pricing, new product launches, and shelf space trends within the beverage industry.

2. Brand Marketing & Consumer Engagement (40%)

- In-Store Activations:



Plan and execute engaging sampling campaigns and product demonstrations to educate consumers on how the twist-mix cap works.
- Digital & Social Presence: Assist in creating engaging short-form content (reels, TikToks, shorts) showcasing the interactive "twist and pop" mechanism to drive online brand awareness.
- Event Marketing: Represent the brand at local events, trade shows, music festivals, and sports competitions to build community presence.
- Collateral Management: Coordinate with the design team to ensure eye-catching point-of-sale displays, banners, and brochures are deployed effectively at retail locations.

Requirements & Qualifications

- Experience: 1–3 years of proven experience in sales, field marketing, or brand execution, ideally within the FMCG, beverage, or consumer goods sector.
- Education: Bachelor’s degree in Marketing, Business Administration, or a related field (preferred but not mandatory if you have strong field experience).
- Communication Skills: Strong negotiation, pitching, and interpersonal skills. You must love talking to people and opening new doors.
- Product Passion: High energy and genuine excitement for innovative, interactive consumer products.
- Mobility: Willingness to travel locally for field sales, store visits, and events. A valid driver’s license and personal vehicle are highly preferred.
- Tech Savvy: Basic proficiency with CRM tools, sales tracking apps, and social media platforms.

What We Offer

- Competitive base salary with an attractive, uncapped sales commission structure.
- Opportunities for rapid career growth as our beverage brand expands nationwide.
- A fun, dynamic, and collaborative startup work culture.

Pay: ₹15,000.00 - ₹20,000.00 per month

Advantages:

- Cell phone reimbursement
- Health insurance

Work Location: In person

📌 Sales & Marketing Executive (Surat)
🏢 Three Roots Life Private
📍 Surat