Company Description Aurika is a specialized 92.5 silver jewelry brand offering elegant necklaces, bracelets, earrings, and rings crafted to help each wearer feel distinctive and confident. As Aurika grows, it remains focused on delivering meaningful customer experiences that celebrate silver craftsmanship. Team members join a brand that values elegance, style, and ethical beauty in every piece.
Role Description The Digital Marketing Specialist will manage and execute day-to-day online marketing activities to elevate Aurika’s brand presence and drive sales. This full-time, on-site role in Bengaluru involves planning and running social media campaigns, creating and optimizing digital content, and coordinating promotions across platforms. The specialist will monitor web analytics, track campaign performance, and prepare regular reports to inform strategy and improve ROI. Responsibilities include managing online ads, engaging with the online community, collaborating with design and product teams, and ensuring brand consistency across all digital touchpoints.



The role also involves staying up to date with industry trends and recommending new digital initiatives to support growth.
Qualifications
Candidates should possess strong Digital Marketing and Online Marketing skills, including campaign planning and execution.
Candidates should possess Social Media Marketing skills to manage brand presence and engagement across key platforms.
Candidates should possess Web Analytics skills to track performance, interpret data, and optimize digital campaigns.
Candidates should possess effective Communication skills for transparent messaging, collaboration, and audience engagement.
Experience with SEO/SEM, email marketing, and content creation for ecommerce or retail brands is beneficial.
Familiarity with tools such as Google Analytics, Meta Business Suite, and ad management platforms is preferred.
Bachelor’s degree in Marketing, Communications, Business, or a related field, or equivalent pr

📌 Digital Marketing Specialist (Bengaluru)
🏢 Aurika - 92.5 Silver
📍 Bengaluru