About Paytm:

Paytm is India's leading mobile payments and financial services distribution company. Pioneer of the mobile QR payments revolution in India, Paytm builds technologies that help small businesses with payments and commerce. Paytm’s mission is to serve half a billion Indians and bring them to the mainstream economy with the help of technology

About Team:

DevicesTech is a strategic and critical center of technology within the Paytm payments vertical that builds scalable payment solutions to offer a secure & seamless payment experience to millions of users with devices ranging from the versatile flagship devices - All-in-One POS and Soundbox to the small yet powerful - Linux POS. The EDC machines accept all payment methods(All debit and credit cards, Paytm wallet, net-banking, All UPI apps) using our range of Paytm devices. The IoT devices support innovative payment workflows to prevent frauds and increase overall engagement of the merchants and consumers.

About Role :

The Growth Lead– EDC (Electronic Data Capture) & QR will be responsible for driving merchant acquisition,



activation, engagement, and transaction growth across Paytm’s offline payment ecosystem. This includes scaling Paytm QR deployments and Paytm Soundbox/POS (EDC) machines among merchants.

Key Responsibilities

1. GMV Growth Strategy & Execution

Develop and own the overarching strategy, targets, and execution roadmap for EDC GMV growth in the offline payments segment.

Lead initiatives to increase both transaction frequency and average transaction value on EDC terminals.

Collaborate closely with Sales, Product, and Marketing teams to design and roll out current offers, pricing models, and features that accelerate GMV.

2. Usage and Retention Leadership

Define and track core metrics for merchant activation, usage rate, and GMV retention.

Design and implement targeted campaigns, loyalty programs, and communication strategies to boost active merchant base and minimize churn.

Establish Ea

📌 Growth Management (Noida)
🏢 Paytm Payments Services
📍 Noida