Experience: 3 years
Employment Type: Full-time
Location: Bengaluru

About the Role
We are looking for a results-driven Inbound Marketing Specialist with 3+ years of experience in lead generation, content marketing, SEO, and marketing automation. The candidate must be proficient in using AI tools for content creation and other marketing functions to improve productivity, scale campaigns, and drive qualified leads.

Key Responsibilities
Develop and execute inbound marketing strategies aligned with business and revenue goals.
Plan and manage content marketing across blogs, website pages, case studies, whitepapers, newsletters, and social media.
Drive SEO initiatives, including keyword research, on-page optimization, content optimization, and backlink strategies.
Manage lead-generation campaigns through organic search, content, email, social media, and other inbound channels.
Create and optimize landing pages, lead magnets, forms, CTAs, and conversion funnels.
Develop and manage email marketing and lead-nurturing campaigns.




Work closely with sales teams to improve MQL-to-SQL conversion and lead quality.
Monitor and analyze campaign performance using tools such as Google Analytics, Search Console, CRM, and marketing automation platforms.
Conduct competitor and market research to identify recent opportunities.
Continuously experiment with messaging, content, landing pages, and campaigns to improve conversion rates.
Prepare regular reports covering traffic, leads, conversion rates, CAC, engagement, and campaign ROI.
Required Skills & Experience
3+ years of experience in inbound marketing, digital marketing, demand generation, or a similar role.
Experience of B2B technology/SaaS/media-tech marketing and lead-generation funnels is preferred.
Strong understanding of SEO, content marketing, email marketing, lead generation, and conversion optimization.
Hands-on experience with Google Analytics, Google Search Console, and SEO tools such as SEMrush/Ahrefs.
Experience with a CRM and

📌 Inbound Marketing Specialist (Bengaluru)
🏢 Logituit
📍 Bengaluru