Your Role

Manage daily operational requests, campaign set ups, campaign pacing checks, hygiene checks for implementation in an accurate and timeline manner.
Develop, implement, and manage paid social media campaigns across platforms including Facebook, Instagram, Pinterest, DV360, CM360 and Google Ad Manager.

Assist in planning and executing social media campaigns and contests that align with marketing objectives.

Monitor and analyse campaign performance, providing regular reports and insights to stakeholders.
Collaborate with other teams to produce engaging and effective delivery.
Utilize data-driven insights to make informed decisions and adjustments to campaigns.
Coordinate with other marketing team members to ensure cohesive and integrated marketing strategies.
In this role you will play a key role in:

Proven 2+ years of experience in managing paid social media campaigns and digital advertising.
Proficiency in Facebook Ads Manager, Pinterest Ads, DV360, CM360 and Google Ad Manager.
Understanding of DSP eco-system.




Strong analytical skills and the ability to interpret data to drive decision-making.
Excellent written and verbal communication skills.
Creative mindset with the ability to think outside the box.
Robust organizational skills and attention to detail.
Ability to work independently and as part of a team.
YOUR PROFILE

Facebook Ads Manager, Pinterest Ad Manager, Instagram ads, DV360 – Programmatic, Campaign Manager 360, Google Ad Manager, TTD
Power-Bi, Excel, PowerPoint will be a plus point.
Reporting and request management tools – JIRA, Salesforce, You Track, Oracle Cloud
WHAT YOU'LL LOVE ABOUT WORKING HERE

You can shape your career with us. We offer a range of career paths and internal opportunities within Capgemini group. You will also get personalized career guidance from our leaders.
You will get comprehensive wellness benefits including health checks, telemedicine, insurance with top-ups, elder care, partner coverage or new parent support via fl

📌 Senior Media Analyst (Kolkata)
🏢 Capgemini
📍 Kolkata