We’re building category-defining AI products for Finance, Planning and Operations professionals and the market is moving fast.

Your mandate: build the next generation of our demand engine, a predictable, scalable growth engine that unites storytelling, targeting, and data rigor — turning world-class brand momentum into measurable business outcomes. Specifically, this role will focus on creating the strategy, operating model, and scalable programs that move us toward a signal-based demand engine—one that uses intent, business triggers, account intelligence, and engagement data to drive more precise targeting, better timing, and stronger pipeline outcomes.

What You'll Do:
- Drive comprehensive marketing plans including budget allocation and resource management to align with Pigments go-to-market strategy. Define the integrated demand generation strategy across paid, organic, outbound and lifecycle channels to drive pipeline growth and expansion.
- Identify the highest-value business triggers, intent signals, and account-level indicators,



then translate them into scalable growth plays that can be deployed across teams and segments.
- Develop quarterly pipeline and ROI targets, and present performance insights to the executive team.
- Build and scale the growth function by establishing core processes, metrics, and experimentation frameworks.
- Create and scale growth programs that improve account engagement, pipeline creation, conversion, and sales efficiency.
- Build processes, and activation models that operationalize efforts across outbound, ABM, digital, field, and sales-led motions.
- Cross-Functional Execution: Partner closely with regional sales leaders, field marketing, product marketing, marketing and revenue operations, and business development teams to align growth motions into go-to-market execution.
- Measurement & Optimization: Establish transparent success metrics, evaluate performance, and use data to refine programs, improve ROI, and scale the most effectiv

📌 Head of Revenue Marketing (San)
🏢 Pigment
📍 San