11 Sep
|
Utilitarian Labs
|
Bengaluru
11 Sep
Utilitarian Labs
Bengaluru
Job Title: Salesforce Marketing Cloud (SFMC) Consultant
Experience: 5+ Years
Location: Bangalore
Type: Full time
What You’ll Be Doing:
- Build, execute, and optimize campaigns using Email Studio, Mobile Studio, WhatsApp, and Content Builder.
- Leverage Audience Builder to create and manage dynamic audience segments.
- Drive end-to-end integration between Salesforce CRM and Marketing Cloud.
- Support IP warming strategies to maintain high email deliverability.
- Collaborate with internal teams to gather requirements and translate them into technical solutions.
- Troubleshoot issues and provide recommendations for campaign optimization.
- Discovery and Demo call with Client stakeholder
- Internal team alignment.
Must-Have Skills:
- Strong hands-on experience with Salesforce Marketing Cloud tools:
- Email Studio
- Mobile Studio
- WhatsApp Messaging
- Audience Builder
- Content Builder
- Digital Engagement
- Analytics for SFMC
- Knowledge of AMPscript or SQL for advanced personalization and segmentation.
- Good understanding of integration between Salesforce CRM and SFMC (API, connectors, data syncing, etc.)
- Familiarity with IP warming and email deliverability best practices.
- Excellent communication and stakeholder management skills.
Nice to Have:
- Experience with Journey Builder and Automation Studio.
- SFMC certifications are a plus.
Industry Knowledge
1. Real Estate
2. Education
3. Quick Commerce, D2C
4. BFSI
📌 Salesforce Marketing Cloud (Bengaluru)
🏢 Utilitarian Labs
📍 Bengaluru