Key Responsibilities:
- Manage and optimize Meta Ads and Google Ads campaigns.
- Generate quality leads for Domestic & International travel packages.
- Monitor and improve CPL, ROAS, and campaign performance.
- Handle audience targeting, remarketing, and conversion tracking.
- Prepare performance reports and campaign analysis.
- Coordinate with the sales team to improve lead conversions.
- Manage Google Analytics, Meta Pixel, and Google Tag Manager.
Requirements:
- 3-4 years of experience in Performance Marketing.
- Must have prior experience in the Travel Industry.
- Strong knowledge of Meta Ads, Google Ads, GA4, and Lead Generation.
- Analytical mindset and result-driven approach.