Job Title: Content Marketing Executive

Location: Saltlake, Sector V, Kolkata 700091

Work Mode: Work from office

Work Hour: 10:30 AM - 7:30 PM

Workdays: Monday - Friday

Experience, Qualifications & Skills:
- Required Experience: 1-3 years of content writing and digital marketing experience, preferably in the IT/SaaS domain.
- Educational Qualifications: Bachelor’s degree in English, Communications, Marketing, Journalism or related field.
- Communication: Exceptional written and verbal English communication skills.
- Technical Understanding: Ability to understand IT concepts and willingness to upskill in the tech domain.
- SEO Knowledge: Familiarity with SEO principles, keyword research and content optimization techniques.
- Research Skills: Robust research capabilities with the ability to write on technical and non-technical topics.
- Project Management: Ability to manage multiple tasks, meet deadlines and work independently.
- Tools: Basic knowledge of CMS platforms (e.g., WordPress), Knowledge of Performance Tracking & Analytics tools (e.g., Google Analytics,



Google Search Console), marketing automation tools, Keyword Research Tools (Google Keyword Planner, Ubersuggest, Ahrefs, SEMrush), SEO & Competitive Analysis Tools (SEMrush, Ahrefs, Moz Pro), Content Optimization Tools (Yoast SEO, Surfer SEO).

Preferred Skills & Attributes:
- Experience writing for SaaS, IT solutions or software products.
- Ability to create both short-form and long-form content across diverse formats.
- Basic understanding of graphic design principles or visual content tools (e.g., Canva, Figma).
- Proactive, organized and self-motivated with a strong sense of ownership.
- Strong interpersonal skills and the ability to collaborate effectively with cross-functional teams.
- Passion for storytelling and content marketing.

Key Responsibilities:
- Create high-quality written content including blogs, website copy, landing pages, newsletters, social media posts and marketing collateral align

📌 Content Marketing Executive (Bidhannagar)
🏢 Flowrec Solutions
📍 Bidhannagar