Job Summary

We are looking for a

SAP Emarsys Consultant with

5+ years of hands-on experience in Marketing Automation tools

. The candidate will support the design, execution, and optimisation of multi-channel marketing campaigns, working closely with marketing and CRM teams to deliver effective customer journeys and personalised communications.

Key Requirements

- SAP Certified Associate Implementation Consultant – SAP Emarsys Customer Engagement

.

- Hands-on experience with

SAP Emarsys as an end-to-end Marketing Automation tool

.

- Robust understanding of multi-channel campaign execution, customer segmentation, personalisation, and marketing automation.

Job Responsibilities

- Execute and manage multi-channel campaigns including email, SMS, push notifications, web personalisation, and direct mail using SAP Emarsys.

- Create reusable segments, contact lists,



and automation workflows to improve customer engagement and retention.

- Perform audience segmentation and targeting using customer data and Predictive AI models within Emarsys.

- Set up and monitor

A/B testing and personalisation strategies.

- Generate campaign performance reports and share actionable insights with stakeholders.

- Ensure campaign execution complies with

GDPR, CCPA, and other global data privacy regulations

.

- Support process improvements and contribute to campaign execution best practices.

- Act as an internal

Subject Matter Expert (SME)

for SAP Emarsys, providing guidance on best practices and mentoring/training junior team members.

- Collaborate with clients and internal stakeholders to align marketing campaigns with business objectives

📌 SAP Consultant (Mumbai)
🏢 TechVerito
📍 Mumbai