Experience: 4+ Years
Salary: 50K to 60K (Depends on Interview)
Location: Netaji Subhash Place, Delhi
Industry: Cosmetics / Beauty / Personal Care
About the Role
We are looking for a creative and strategic Brand Manager to drive brand growth, awareness, and market positioning for Meon Cosmetics. The ideal candidate should have experience in brand building, product marketing, campaign planning, influencer collaborations, and consumer engagement within the beauty and cosmetics industry.
Job Responsibilities:
- Develop and execute comprehensive brand strategies to meet company objectives and drive brand growth.
- Conduct market research to understand consumer needs, preferences, and trends, and use insights to inform brand strategy and ensure that the products align with the brand's values, positioning, and target audience.
- Define brand positioning, messaging, and value proposition to differentiate the brand in the market.
- Plan, execute, and evaluate marketing campaigns and initiatives across various channels, including digital, social media, print, and events.
- Monitor and analyze brand performance metrics, including brand awareness, customer perception, and use insights to optimize brand strategies.
- Stay informed about industry trends, competitive landscape, and emerging technologies to identify opportunities and challenges for the brand.
- Develop and manage budgets for brand-related activities,
ensuring that resources are allocated effectively to achieve strategic objectives while maximizing return on investment (ROI)
- Build and maintain relationships with key stakeholders, including internal teams, external partners, vendors, and agencies.
- Lead and mentor junior team members, providing guidance, feedback, and support as needed, and collaborate with cross-functional teams, including product development, design, and marketing.
Qualifications:
- Bachelor's degree/ MBA in marketing, business administration, or a related field preferred.Diploma/Certification in Cosmetics, Makeup, Beauty, Marketing, or Brand Management preferred
- 4+ years of experience in Brand Management, Marketing, or PR, preferably in the Beauty/Cosmetics industry.
- Proven track record of developing and implementing successful brand strategies and campaigns.
- Excellent communication, presentation, and interpersonal skills.
- Creative thinking and problem-solving abilities.
- Knowledge of industry best practices, trends, and emerging technologies in brand management.
- Robust leadership and team management skills, with the ability to inspire and motivate team members towards achieving common goals
Working Days: 6 Days (alternate Saturdays off ) Office Timing: 10:00 am to 6:30 pm
- If interested, share your resume at
[email protected]
Pay: ₹50,000.00 - ₹55,000.00 per month
Benefits
- Flexible schedule
- Leave encashment
- Paid sick time
- Paid time off
- Provident Fund
Work Location: In person
📌 PR and Brand Manager (Delhi)
🏢 ME-ON Cosmetics
📍 Delhi