Organization: Rise Research
Location: Bangalore (In-person)
Compensation: Competitive
Start Date: Immediate
About the Role
Lead RISE's performance marketing across paid channels, including Meta, Google, and LinkedIn, with full ownership of tracking, attribution, and optimisation. Focus on driving high-quality student and parent acquisition while improving CAC, conversion rates, and overall funnel efficiency.
Responsibilities
- Own paid campaigns across Meta, Google, and LinkedIn
- Manage end-to-end tracking (Meta CAPI, GA4, GTM, Google Enhanced Conversions, UTMs)
- Spearhead HubSpot CRM, lead attribution, and marketing automation
- Analyse campaign performance and optimise CAC, CPL, and ROAS
- Brief and iterate ad creatives with the marketing team
- Build dashboards and report performance metrics
You're a Fit If You Have
- 2-4 years of performance marketing experience
- Strong hands-on experience with Meta Ads, Google Ads, GA4, GTM, and HubSpot
- Experience implementing Meta CAPI and Google Enhanced Conversions
- Solid analytical skills and ownership mindset
- Startup or EdTech experience preferred
Benefits
- Competitive compensation with growth opportunities at a rapidly scaling startup
- Direct exposure to founders and the opportunity to build the automation and technology backbone of a global education company from the ground up
Questions:
[email protected]
📌 Performance Marketing Manger (Bengaluru)
🏢 RISE Research
📍 Bengaluru