About Atelieraa

Atelieraa is a modern, high-fidelity branding and strategy consultancy operating at the intersection of cultural nuance and quiet luxury. We craft museum-grade visual identities, premium packaging, and compelling e-commerce experiences for the elite Indian market across sectors like botanical skincare, fine jewelry, and wellness. As an intern here, you won’t just be managing a feed; you will be the digital voice for a curated portfolio of high-end brands.

Role Overview

We are looking for a visually meticulous and strategically minded Social Media Intern to manage and elevate the digital presence for both Atelieraa and our diverse roster of premium clients across Meta (Instagram & Facebook) and LinkedIn.

This role requires a creative shapeshifter, someone who can seamlessly transition from the sleek, corporate storytelling of a B2B executive on LinkedIn to the editorial, high-end visual curation required for a luxury consumer brand on Instagram.

Key Responsibilities

1. Client & Agency Roster Management

Multi-Brand Execution: Manage the social media presence for various client accounts across diverse sectors (skincare, jewelry, wellness, lifestyle), strictly adhering to each brand's distinct visual guidelines and tone of voice. Meta Platform Curation (Instagram Focus): Maintain highly curated, "Pinterest-inspired", minimalist grid aesthetics for B2C client feeds. Conceptualize, script, and produce premium Reels, carousels, and stories.

LinkedIn Thought Leadership (B2B): Draft articulate, insightful text-driven posts and sleek PDF carousels for Atelieraa’s agency profile and client executives to build industry authority.

1.



Campaign Strategy & Creative Direction

Scripting & Content Strategy: Strategize overarching content direction and write detailed visual/narrative scripts for campaigns, Reels, and digital video assets tailored to high-net-worth consumers. Cross-Industry Storytelling: Translate deep-dive brand strategies into digestible, platform-native digital content that resonates with consumers and industry founders alike.

Offline Activation & Experiential Branding: Conceptualize and execute offline activation strategies, pop-up events, and spatial branding touchpoints that align with digital brand narratives.

1. End-to-End Influencer & Creator Management

Sourcing & Talent Identification: Research, audit, and source target-aligned influencers and content creators for strategic brand campaigns. Roster Management: Build, organize, and maintain an active internal roster of high-caliber creators across lifestyle, luxury, and niche verticals.

End-to-End Campaign Delivery: Direct influencer workflows from initial outreach, negotiation, and brief distribution to campaign execution, content approval, and final delivery tracking.

1. Operations, Community & Analytics

Content Calendar Ownership: Own the scheduling, publishing,



and cross-platform alignment of monthly content calendars for multiple accounts simultaneously. Community Cultivation: Manage engagement and build organic relationships in comment sections and DMs, representing each brand with absolute polish and professionalism.

Tasteful Trend Adaptation: Monitor emerging digital formats, audio tracks, and visual trends, adapting them tastefully to fit premium brand identities without compromising their minimalist ethos.

Basic Analytics Reporting: Track weekly engagement metrics across accounts to identify growth patterns and refine content delivery.

What We Are Looking For The Aesthetic Eye: You instinctively understand high-end luxury aesthetics, clean typography, ample white space, balanced grids, and architectural precision.

The Chameleon Writer: You can switch tones effortlessly, writing a romantic, editorial copy for a jewelry house in the morning and a sharp, data-driven insight for a B2B founder in the afternoon.

Multitasking & Organization: Proven ability to manage multiple projects or brand accounts simultaneously without letting execution or attention to detail slip.

Tools of the Trade

High proficiency in Figma/Canva (for asset management and layout adjustments)

CapCut/Premiere Pro (for clean video editing),

Native platform scheduling suites (Meta Business Suite, Buffer, etc.).

Cultural Literacy: A solid grasp of the branding and luxury landscape in India.

Pay: ₹5,500.00 - ₹6,500.00 per month

Education

- Higher Secondary(12th Pass) (Preferred)

Experience:
- Marketing: 1 year (Preferred)

Language:
- English (Preferred)

Work Location: In person

📌 Marketing Intern (Mumbai)
🏢 Atelieraa
📍 Mumbai