Position: General Manager – Automobile Sales

Department: Sales

Industry: Automobile / Automotive Dealership

Location: Pune

Reporting To: Dealer Principal / Group Head

Job Summary

We are looking for an experienced and result-oriented General Manager – Automobile Sales to lead the overall sales operations of the dealership. The role will be responsible for achieving sales targets, driving revenue and profitability, managing the sales team, improving customer satisfaction, and ensuring strong business growth.

Key Responsibilities

- Lead and manage the overall automobile showroom sales operations.
- Develop and execute strategies to achieve monthly, quarterly, and annual sales targets.
- Monitor vehicle bookings, retail sales, deliveries, cancellations, and pipeline.
- Drive sales performance through effective lead management, follow-ups, and conversion strategies.
- Analyze market trends, competitor activities, customer preferences, and local market potential.
- Manage and motivate the Sales, Team Leaders, and Customer Relationship teams.
- Set individual and team targets and regularly review performance against KPIs.
- Ensure effective utilization of CRM, DMS, and lead-management systems.
- Monitor enquiry generation, test drives, booking conversion, finance, insurance, and accessories penetration.
- Maintain solid relationships with key customers and handle escalations effectively.
- Ensure high levels of customer satisfaction and showroom experience.
- Coordinate with Workshop, Finance, Insurance, CRM, and other departments for smooth business operations.
- Prepare and review sales MIS, performance reports, forecasts, and business plans.
- Control sales-related costs while maximizing dealership profitability.




- Identify new business opportunities and develop strategies to increase market share.
- Ensure adherence to OEM/dealership policies, processes, and compliance standards.
- Conduct regular team meetings, performance reviews, and training sessions.
- Take ownership of overall sales revenue, profitability, productivity, and customer experience.

Key Performance Indicators (KPIs)
- Monthly / Annual Vehicle Retail Sales
- Target Achievement %
- Enquiry-to-Booking Conversion
- Booking-to-Retail Conversion
- Test Drive Conversion
- Finance & Insurance Penetration
- Accessories Revenue
- Customer Satisfaction / CSI
- Lead Follow-up & Closure Ratio
- Team Productivity
- Dealership Profitability

Candidate Profile
- Education: Graduate / MBA in Sales & Marketing preferred.
- Experience: 10–15+ years of relevant experience in automobile dealership sales, preferably with experience in a senior sales leadership role.
- Strong experience in showroom sales, team management, target achievement, and dealership operations.
- Excellent leadership, negotiation, communication, and analytical skills.
- Strong knowledge of automobile retail sales processes and customer lifecycle management.
- Ability to manage large sales teams and deliver results under pressure.
- Strong business acumen with a focus on revenue, profitability, and market growth.

Key Competencies
- Sales & Business Development
- Leadership & Team Management
- Target & Performance Management
- Customer Relationship Management
- Business Planning & Forecasting
- Market Analysis
- Negotiation & Decision Making
- Dealer/OEM Process Management
- Revenue & Profitability Management

Pay: ₹130,000.00 - ₹160,000.00 per month

Work Location: In person

📌 General Manager - Operations (Katraj)
🏢 Modi Motors
📍 Katraj