Creative Strategist – Copywriter

Location: Mumbai

About the Role

Key Responsibilities

- Develop creative and communication strategies for automobile brands.

- Create campaign concepts, brand narratives, taglines, and content pillars.

- Write engaging copy for social media, digital campaigns, websites, films, CRM, and other marketing assets.

- Conceptualize and write scripts for brand films, product launches, and social content.

- Translate product features, innovations, and consumer insights into compelling communication.

- Collaborate with designers, strategists, account managers, and production teams to execute campaigns.

- Stay updated on automotive trends, consumer behavior, mobility innovations, and cultural trends.

- Present creative ideas and strategic recommendations to internal teams and clients.

Requirements

- 2–3 years of experience in copywriting, creative strategy, or content strategy.

- Solid portfolio showcasing integrated campaigns, digital content, and copywriting work.

- Excellent writing, storytelling, and conceptual thinking skills.

- Ability to simplify complex product and technical information into engaging consumer communication.

- Strong presentation and communication skills.

📌 Freelance Copywriter (Mumbai)
🏢 Schbang
📍 Mumbai