11 Sep
|
GIBS Business School
|
Bommanahalli
11 Sep
GIBS Business School
Bommanahalli
: Executive / Assistant Manager – Admissions & Outreach
Organization: GIBS B School (Global Institute of Business Studies)
Department: Admissions & Marketing
Location: Remote – PAN India
Reports To: Head of Admissions / Director of Marketing
Employment Type: Full-Time
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About the Role The Executive / Assistant Manager – Admissions & Outreach is the face of GIBS B School for prospective students and external partners. This role drives student enrollment through proactive outreach, manages the end-to-end admission lifecycle, and builds relationships with educational institutions and corporates to strengthen the institution's brand footprint.
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Key Responsibilities
A. Admissions Management (Conversion Focus)
Lead Management: Own the entire funnel from inquiry generation to final admission. Respond to leads via phone, email, and walk-ins within the defined Turnaround Time (TAT).
Counselling: Advise prospective students and parents on program curriculum (PGDM, MBA, BBA, etc.), eligibility criteria, fee structure, placement records, and scholarship opportunities.
Application Processing: Oversee the application process, including document verification, entrance exam score validation (CAT/MAT/CMAT/KMAT/PGCET), and interview scheduling.
Conversion Strategy: Follow up rigorously with warm and hot leads to maximize conversion rates. Address objections related to fees, location, and placements effectively.
Database Management: Maintain accurate records of all interactions in the CRM system. Generate daily and weekly reports on lead status and admission numbers.
B. Outreach & Marketing (Top-of-Funnel Focus)
Institutional Tie-ups: Visit colleges, coaching centers, and schools to build relationships with placement officers and principals for student referrals.
Event Representation: Represent GIBS at education fairs, seminars, and corporate events to generate leads and build brand awareness.
Seminar/Webinar Coordination: Organize and conduct admission seminars, aptitude tests, and workshops in target regions, both online and offline.
Digital Outreach: Collaborate with the digital marketing team to execute social media campaigns and email marketing drives targeting prospective students.
Corporate Outreach: Engage corporates for sponsored candidates for Executive MBA or Management Development Programs, where applicable.
C. Operational & Administrative Support
Interview Coordination: Coordinate with faculty and industry experts for Personal Interview (PI) rounds.
Scholarship Processing: Assist in evaluating scholarship applications and processing waivers in line with policy.
Reporting: Prepare weekly MIS reports on outreach activities, lead source effectiveness, and admission conversion ratios.
Onboarding: Ensure a smooth handover of admitted students to the academic operations team.
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Qualifications & Experience
Bachelor's or Master's degree in Business, Marketing, Education, or a related field.
2–6 years of experience in admissions outreach, student recruitment, or counseling, preferably in the higher education or B-School sector.
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Skills & Competencies
Robust communication, interpersonal, and presentation skills.
Proven ability to manage and convert leads in a target-driven environment.
Experience in outreach, events, and institutional networking.
Understanding of the higher education landscape, entrance exams (CAT/MAT/CMAT/KMAT), and accreditation bodies (AICTE/UGC).
Podcasting or hosting experience is an added advantage.
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Working Conditions
Travel: Frequent travel within the city and neighboring states for outreach activities.
Schedule: Standard work week, with flexibility required during peak admission cycles, including weekends and holidays.
Adaptability: Willingness to travel extensively for outreach and work weekends during peak admission season
📌 Executive / Assistant Manager/ Manager - Admissions Outreach (Bommanahalli)
🏢 GIBS Business School
📍 Bommanahalli