11 Sep
|
Earth Store
|
Faridabad
11 Sep
Earth Store
Faridabad
Company Website - https://www.earthstore.in/
Earth Store is a reputed, diversified Home and Kitchen brand. We have our online presence on all major platforms and are very popular among homeowners. We are private label manufacturers of Crockery, Home Storage and wellness items like Bamboo products, Aroma Oils and Skin care products.
Department: E-Commerce / Marketing
Location: Sector 11 - Faridabad
Experience: Atleast 5 Years
Employment Type: Full-Time
Industry: E-Commerce / D2C / Home & Lifestyle
About the Role
We are looking for a performance-driven E-Commerce Ads Manager / Amazon PPC Manager who will be responsible for planning, executing, optimizing, and scaling paid advertising campaigns across Amazon and other e-commerce platforms.
The ideal candidate should have hands-on experience in Amazon PPC, Sponsored Products, Sponsored Brands, Sponsored Display, keyword research, campaign optimization, ACOS/ROAS management, and sales growth.
Key Responsibilities
· Plan, create, manage, and optimize Amazon PPC campaigns across Sponsored Products, Sponsored Brands, and Sponsored Display.
· Develop PPC strategies to increase sales, visibility, traffic, and profitability.
· Conduct keyword research, search-term analysis, competitor analysis, and bid optimization.
· Monitor and optimize key performance metrics such as ACOS, ROAS, CTR, CPC, CVR, impressions, clicks, and sales.
· Manage campaign budgets and ensure efficient utilization of advertising spend.
· Identify high-performing and under-performing keywords, ASINs, products, and campaigns and take corrective actions.
· Optimize bids, budgets,
targeting, placements, and campaign structures to improve ROI.
· Manage automatic and manual campaigns, keyword match types, negative keywords, product targeting, and category targeting.
· Analyze Amazon Business Reports, Advertising Reports, and campaign performance data.
· Prepare regular PPC performance reports and actionable insights for management.
· Work closely with the E-commerce, Marketing, Content, and Product teams to improve product visibility and conversions.
· Monitor competitor advertising activity, pricing, promotions, and product positioning.
· Support product launches by developing appropriate PPC and advertising strategies.
· Continuously test and implement new campaign structures, keywords, creatives, and optimization strategies.
· Identify opportunities to scale profitable campaigns while controlling advertising costs.
· Stay updated with Amazon advertising trends, algorithm changes, and e-commerce best practices.
Required Skills & Experience
· Atleast 5 years of hands-on experience in Amazon PPC / E-commerce Advertising / Performance Marketing.
· Robust understanding of Amazon Seller Central and Amazon Ads.
· Experience managing PPC campaigns with measurable sales and revenue targets.
· Strong understanding of ACOS, TACOS, ROAS, CTR, CPC, CVR, and conversion funnel metrics.
· Strong analytical and data interpretation skills.
· Experience with keyword research and tools such as Helium 10, Jungle Scout, Data Dive, or similar tools is preferred.
· Good understanding of Amazon product listing optimization and its impact on PPC performance.
· Ability to manage advertising budgets and optimize campaigns based on profitability.
· Strong Excel/Google Sheets skills.
· Good communication and reporting skills.
· Candidates with experience in D2C, home décor, home furnishing, lifestyle, furniture, handicraft, or consumer products will be preferred.
Preferred Candidate Profile
We are looking for someone who is hands-on, analytical, commercially driven, and comfortable managing campaigns independently. The candidate should be able to look beyond clicks and impressions and focus on profitable sales growth.
Education: Graduate / MBA / PGDM in Marketing, E-commerce, or a related field preferred.
Immediate Joiners / Candidates with short notice period will be preferred.
Pay: ₹40,000.00 - ₹60,000.00 per month
Benefits
- Health insurance
- Provident Fund
Ability to commute/relocate:
- Faridabad, Haryana: Reliably commute or planning to relocate before starting work (Preferred)
Application Question(s):
- Current Salary
- Expected Salary
- Notice Period
Experience:
- E-Commerce: 5 years (Preferred)
Work Location: In person
📌 Ecommerce Ads Manager / Amazon PPC Manager (Faridabad)
🏢 Earth Store
📍 Faridabad