11 Sep
|
Shreyas Shelters
|
Raigad
11 Sep
Shreyas Shelters
Raigad
Role Overview
We are looking for a hands-on Digital Media Manager who can independently own and run the full digital marketing stack, paid advertising, SEO, Meta lead generation, and social media presence, across real estate and allied business verticals. This is a full-time, execution-first role: the person will plan campaigns, run them, track performance, and report results without needing hand-holding on the tools.
Key ResponsibilitiesPaid Advertising
- Plan, launch, and optimize campaigns across Google Ads (Search, Display, Performance Max, YouTube) and Meta Ads (Facebook & Instagram)
- Manage budgets, bidding strategies, audience targeting, and A/B testing to hit cost-per-lead and cost-per-acquisition targets
- Continuously monitor ad performance and reallocate spend for maximum ROI
SEO
- Own on-page, off-page, and technical SEO for company websites and project microsites
- Conduct keyword research, competitor analysis, and content gap analysis
- Track rankings, organic traffic, and search visibility; report month-on-month improvement
- Coordinate with content/web teams for SEO-friendly landing pages and blog content
Meta Lead Generation
- Build and manage Meta Lead Ads campaigns specifically for real estate lead generation
- Set up and maintain lead forms, CRM integrations, and auto-response workflows
- Ensure leads flow correctly into the sales CRM with proper tagging and source tracking
- Work with the sales team to close the loop on lead quality and conversion feedback
Social Media Presence
- Plan and manage content calendars across Instagram, Facebook, LinkedIn, and YouTube
- Coordinate with designers/videographers for creatives, reels, and property walkthroughs
- Drive engagement, follower growth, and brand consistency across all handles
- Track social media analytics and adjust content strategy based on performance
Reporting & Analytics
- Prepare weekly/monthly performance dashboards covering ad spend, leads, SEO rankings, and social growth
- Present data-backed recommendations to leadership for budget and strategy decisions
Required Skills & Experience
- 3-6 years of hands-on experience managing Google Ads, Meta Ads, SEO, and social media, ideally in real estate, EdTech, or D2C
- Proven track record of running Meta lead generation campaigns with measurable CPL/conversion improvement
- Working knowledge of Google Analytics, Google Search Console, Meta Business Suite, and at least one SEO tool (SEMrush/Ahrefs/Ubersuggest)
- Comfortable working with CRM tools for lead tracking and attribution
- Basic understanding of landing page design/CRO principles
- Strong reporting skills, Excel/Google Sheets proficiency for MIS and dashboards
Good to Have
- Experience in real estate or property marketing
- Basic graphic design or video editing skills (Canva, CapCut, Premiere Pro)
- Google Ads / Meta Blueprint certification
What We Offer
- Full ownership of the digital marketing function across live real estate projects
- Direct visibility with leadership and quick decision-making
- Competitive salary based on experience
Pay: ₹40,000.00 - ₹50,000.00 per month
Work Location: In person
📌 Digital Media Manager (Raigad)
🏢 Shreyas Shelters
📍 Raigad