WebDukes is looking for a creative and data-driven Digital Marketing Specialist to join our growing marketing team. In this role, you will be responsible for managing our online presence, executing marketing campaigns across various digital channels, and analyzing performance to drive traffic, engagement, and leads.

The ideal candidate is a "T-shaped" marketer—they have a broad understanding of all digital channels but possess deep expertise in [insert specific channel, e.g., SEO and Paid Search]. You should be comfortable switching between creative storytelling and technical analytics.

Key Responsibilities:

- Strategy & Execution: Plan and execute comprehensive digital marketing strategies across SEO/SEM, email, social media, and display advertising campaigns.
- Content Creation: Create, curate, and manage published content (images, video, written) that resonates with our target audience and maintains brand consistency.
- SEO & SEM: Optimize website content for search engines (on-page and off-page SEO) and manage PPC campaigns (Google Ads, Bing) to maximize ROI.
- Social Media Management: Oversee day-to-day management of social media channels (LinkedIn, Instagram, Facebook, X/Twitter), including scheduling, community engagement, and trend monitoring.
- Email Marketing: Design and implement email marketing campaigns, build drip sequences, and manage subscriber lists to nurture leads.
- Analytics & Reporting:



Measure and report performance of all digital marketing campaigns against goals (ROI and KPIs) using tools like Google Analytics, HubSpot, or SEMrush.
- Conversion Optimization: Identify trends and insights, and optimize spend and performance based on the insights to improve landing page conversion rates.

Requirements & Qualifications:

- Education: Bachelor’s degree in Marketing, Communications, Business, or a related field.
- Experience: [X] years of proven experience in digital marketing or a similar role.
- Technical Skills:
- Proficiency in Google Analytics (GA4), Google Ads, and Meta Business Suite.
- Experience with CRM software (e.g., HubSpot, Salesforce, or Mailchimp).
- Familiarity with content management systems (CMS) like WordPress.
- Basic graphic design skills (Canva or Adobe Creative Suite) are a plus.
- Soft Skills:
- Strong written and verbal communication skills.
- Ability to multitask and meet deadlines in a fast-paced environment.
- Analytical mindset with the ability to interpret data and make data-driven decisions.
- Up-to-date with the latest trends and best practices in online marketing and measurement.

What We Offer:

- Competitive salary based on experience.
- [Health, Dental, Vision Insurance / 401k match]
- Flexible working hours / Remote work options.
- Opportunities for professional development and growth.
- A cooperative and creative work environment.

Pay: ₹7,000.00 - ₹12,000.00 per month

Work Location: Remote

📌 Digital Marketing Specialist (India)
🏢 Webdukes Technologies
📍 India