Company Description SKILLSTAR Digital Solutions is a growing digital services company focused on helping businesses strengthen their online presence and customer engagement. The team specializes in data-driven marketing strategies, content solutions, and performance optimization across digital channels. SKILLSTAR Digital Solutions values collaboration, innovation, and continuous learning to deliver measurable results for clients.

The company offers opportunities to work with diverse industries and modern marketing tools, providing a dynamic environment for professional growth.

Role Description The Digital Marketing Executive will manage and execute day-to-day online marketing activities to support brand visibility, lead generation, and customer engagement. This full-time, on-site role is based in Coimbatore and involves planning and running social media campaigns, creating web content, and monitoring performance across digital platforms.

Responsibilities include coordinating with internal teams to develop marketing plans, optimizing campaigns using web analytics, and ensuring consistent messaging across channels.



The role also involves preparing performance reports, researching industry trends, and contributing ideas to improve digital strategies and results.

Qualifications

- Strong skills in Marketing and Social Media Marketing to plan, execute, and optimize digital campaigns.
- Effective Communication abilities to collaborate with teams, convey ideas clearly, and create engaging messaging.
- Experience in Web Content Writing to develop explicit, compelling content for websites, blogs, and social channels.
- Proficiency in Web Analytics to track campaign performance, interpret data, and support data-driven decisions.
- Familiarity with major social media platforms, email marketing tools, and basic SEO principles.
- Ability to manage multiple projects, meet deadlines, and adapt to changing priorities.
- Bachelor’s degree in Marketing, Communications, Digital Media, or a related field, or equivalent practical experience.
- Prior experience in a digital marketing or related role is an advantage.

📌 Digital Marketing Executive (Coimbatore)
🏢 Skillstar Digital Solutions
📍 Coimbatore