– Content Head

Job Title: Content Head

Location: Chandigarh

Employment Type: Full-Time

Experience: 5-8 Years

About the Role

We are looking for a creative, strategic, and experienced Content Head to lead our content strategy and oversee the creation of high-quality, engaging, and impactful content across multiple platforms.

The Content Head will be responsible for developing the overall content strategy, managing the content team, ensuring brand consistency, and creating content that supports brand awareness, audience engagement, lead generation, and business growth.

The ideal candidate should have strong experience in content strategy, social media, copywriting, storytelling, content production, and team management.

Key ResponsibilitiesContent Strategy & Planning

- Develop and implement a comprehensive content strategy aligned with the company's brand and business objectives.
- Create monthly and quarterly content calendars across digital platforms.
- Identify relevant content opportunities, trends, and topics for the target audience.
- Develop content strategies to increase brand awareness, engagement, leads, and conversions.
- Ensure all content aligns with the company's brand voice, messaging, and positioning.

Content Creation & Management
- Oversee the creation of content across multiple formats, including:
- Social media posts
- Instagram and Facebook content
- Reels and short-form videos
- YouTube videos
- Blogs and articles
- Website content
- Email campaigns
- Ad copies and marketing campaigns
- Scripts and video content
- Review, edit, and approve content before publication.
- Ensure content is accurate, engaging,



relevant, and aligned with brand guidelines.

Team Leadership
- Lead and manage the content team, including content writers, copywriters, social media executives, designers, and video editors.
- Assign tasks and ensure timely delivery of content.
- Provide creative direction and feedback to team members.
- Maintain content quality and consistency across all platforms.
- Coordinate with freelancers, agencies, influencers, and external creative partners when required.

Social Media & Digital Content
- Oversee content strategy across platforms such as Instagram, Facebook, LinkedIn, YouTube, and other relevant channels.
- Monitor content performance and identify opportunities for improvement.
- Stay updated with social media trends, viral formats, and changing audience preferences.
- Develop creative campaigns to increase reach, engagement, and brand visibility.

Collaboration & Performance Tracking
- Work closely with the Marketing, Performance Marketing, Design, Sales, and Leadership teams.
- Ensure content supports marketing campaigns and business objectives.
- Track key content performance metrics such as reach, engagement, traffic, leads, and conversions.




- Use insights and analytics to continuously improve the content strategy.
- Prepare regular reports on content performance and outcomes.

Required Skills & Qualifications
- Bachelor's or Master's degree in Marketing, Communications, Journalism, Media, or a related field.
- 5-8 years of experience in content creation, content strategy, or digital marketing.
- Proven experience in leading and managing a content team.
- Excellent writing, editing, and proofreading skills.
- Strong understanding of social media platforms and digital content trends.
- Experience in developing content strategies and content calendars.
- Strong storytelling and creative thinking abilities.
- Knowledge of SEO and content marketing principles.
- Ability to analyse content performance and make data-driven decisions.
- Excellent communication, leadership, and project management skills.

Preferred Qualifications
- Experience working with consumer brands, healthcare, wellness, lifestyle, or startups will be an advantage.
- Experience in video content strategy and scriptwriting.
- Familiarity with SEO, Google Analytics, and social media analytics tools.
- Experience managing creative agencies, freelancers, and influencers.

What We Offer
- Opportunity to lead and shape the company's overall content strategy.
- A creative and collaborative work setting.
- Opportunity to work on diverse and impactful campaigns.
- Professional growth and career development opportunities.

Pay: ₹1,000,000.00 - ₹1,200,000.00 per year

Benefits

- Cell phone reimbursement
- Paid sick time

Work Location: In person

📌 Content Head (Chandigarh)
🏢 Xmaxo
📍 Chandigarh