Position Overview:The Content & Community Associate plays a core role in driving itilites inbound demand through sharp, human B2B content. This role focuses on understanding our industry deeply, writing content that genuinely resonates, and placing it where our audience already seeks answers. You will also help grow itilites visibility in AI-driven search and LLM responses by earning credible mentions across the web.

The impact of this role shows up directly in brand trust, discovery, and qualified inbound leads..

Key Responsibilities

Write high-quality B2B content that sounds human: Quickly understand itilites industry, audience pain points, and what actually gets attention. Write content that feels useful, credible, and natural across formats.

Strengthen itilites visibility in AI and search experiences: Help improve how itilite shows up in AI-generated answers by earning citations, mentions, and references across relevant websites, forums, and content platforms.

Own and grow itilites presence in online communities: Actively participate in Reddit and similar platforms by contributing to discussions, answering questions, and sharing insights without sounding promotional.

Research and identify the right places to show up: Find external sites, threads, and communities where our audience already spends time,



and understand how content performs in each.

Place links and references thoughtfully: Share itilite content only when it genuinely adds value to the conversation, building trust rather than noise

Spot whats working and move faster on it.: Pay attention to which content, platforms, and topics are gaining traction, and double down on those without waiting for instructions.

- Execute with ownership and urgency: Take ideas from thought to publish quickly, experiment often, and keep momentum high.

Qualifications / requirements: Up to 3 years of experience in SEO-optimised content writing, preferably in a B2B or SaaS environment.

Bachelors degree in English, Journalism, Mass Communication, Marketing, Business, or related fields is preferred, but not mandatory if writing quality and experience are strong.

Proven ability to quickly understand current industries, products, and audiences, and translate that understanding into clear, engaging content.

Strong grasp of search-driven content fundamentals, with curiosity around how AI search and LLM responses surface brands.

Comfortable working independently with a high sense of ownership and a bias toward action.

Naturally curious, resourceful, and willing to experiment, learn fast, and double down on what works..

📌 Content and community associate (Bengaluru)
🏢 ITILITE
📍 Bengaluru