11 Sep
|
SMEC Technologies
|
Kochi
11 Sep
SMEC Technologies
Kochi
Job Summary
We are hiring an experienced Business Development Manager to own admissions growth across our centres. You will lead the counselling/BD team, drive monthly enrolment and revenue targets, build college and corporate partnerships, and work with marketing to keep the lead pipeline full. If you have 2+ years of proven business development experience in IT training or ed-tech and know the Kerala student market, this is your role.
Key Responsibilities
- Own monthly admission and revenue targets across courses and centres, and report performance to management
- Lead, train, and mentor the business development/counselling team — call quality, follow-up discipline, and conversion rates
- Design and run the admissions funnel — lead allocation, follow-up cadences, counselling scripts, and closure strategies
- Build and manage partnerships with colleges, training partners, and corporates for tie-ups, workshops, and placement drives
- Plan and execute lead-generation activities — campus drives, seminars, webinars, education fairs, and community events
- Work with the digital marketing team on campaign planning, lead quality feedback, and cost-per-admission optimisation
- Analyse pipeline metrics (enquiry-to-admission conversion, source performance, drop-offs) and act on the data
- Track competitor offerings, pricing, and market trends in Kerala's IT training space and refine our pitch
- Handle escalated student/parent counselling conversations and high-value closures personally
- Coordinate with academic and accounts teams on batch planning, fee structures, and offers
Requirements
- Bachelor's degree in any discipline; MBA in Marketing/Sales is a plus
- 2+ years of business development, admissions, or sales experience in an IT training institute, ed-tech company, or IT-related education organisation (required)
- Proven track record of meeting enrolment/revenue targets and leading a small team
- Strong understanding of IT courses and career paths (Full Stack, Data Science, AI/ML, Testing, UI/UX)
- Excellent communication, negotiation, and presentation skills in Malayalam and English
- Hands-on experience with CRM tools, lead management, and funnel reporting
- Existing network with colleges/institutions in Kerala is a strong advantage
- Target-driven leadership style with solid ownership and follow-through
- Willingness to travel within Kerala for campus drives and partner meetings
About Us SMEC Technologies is Kerala's leading IT training academy, backed by over 25 years of parent-company experience in engineering and industrial solutions. With centres in Kochi, Calicut, and Trivandrum, we deliver industry-focused programs in Full Stack Development, Data Science, AI & ML, Software Testing, and UI/UX Design — all with Gen AI integration and placement assistance.
Pay: ₹40,000.00 - ₹75,000.00 per month
Work Location: In person
📌 Business Development Manager (BDM) (Kochi)
🏢 SMEC Technologies
📍 Kochi