Company : Taho Living

Department : Brand & Marketing

Location : Delhi / NCR

Reporting To : Founder

Compensation : ₹60,000 per month

Experience : 4-7 years preferred

About Taho Living :

Taho Living is a design-led luxury furniture and home décor brand creating distinctive pieces rooted in materiality, craftsmanship and contemporary living.

As Taho Living enters its next phase, we are looking for someone who can become deeply invested in the brand - protecting what makes it distinctive while helping shape where it goes next.

About the Role :

We are looking for a highly creative, culturally aware and execution-driven Brand Manager to become a key custodian of Taho Living.

This role is for someone who is obsessive about brands - someone who notices the smallest details,

has a strong point of view, understands the world of luxury and cares deeply about how a brand looks, feels, communicates and shows up in the world.

The ideal candidate should combine creative instinct with commercial thinking. They should be capable of developing an idea, translating it into a clear direction, bringing the right people together and staying involved until it is executed to the required standard.

We are particularly interested in someone who is well-connected within the luxury, design,

architecture, interiors, fashion, art and creative ecosystem and has a demonstrated history of working with luxury brands.

This is not a coordination-only role. We are looking for a doer - someone with initiative,

resourcefulness and the ability to turn ideas into reality.

Key Responsibilities :-

Brand Direction & Custodianship :

- Work closely with the Founder to evolve and protect Taho Living's positioning, identity and long-term brand direction.
- Ensure every consumer-facing expression of Taho - from campaigns and digital communication to exhibitions, stores, collaborations and product launches - feels consistent with the world the brand is building.
- Continuously identify opportunities to strengthen Taho's exclusivity, desirability and cultural relevance while supporting commercial growth, profitability and customer loyalty.
- Maintain a strong understanding of the global luxury, furniture, interiors, art, fashion and design landscape and translate relevant shifts into opportunities for Taho Living.

Campaigns, Content & Creative Execution :

- Conceptualise and lead high-end brand campaigns, collection launches and product drops from idea through execution.
- Develop the creative direction, communication plan and launch strategy around each campaign.
- Own campaign production - including concepts, moodboards, styling, photographer selection, shoot locations, production partners and execution.
- Work closely with photographers, stylists, agencies, designers and other creative collaborators to deliver work at the required brand standard.




- Ensure shoots and campaign productions are executed within agreed timelines and budgets.
- Translate campaign direction across social media, website, digital advertising, PR, exhibitions and other relevant consumer touchpoints.

Product, Collection & Experience Direction :

- Work with the Founder to shape the product and collection strategy following Tamasha, helping define future collection stories, categories, launches and opportunities.
- Collaborate with designers, the internal design team and Akanksha International through the development and launch process.
- Contribute to material, finish, colour and presentation direction to ensure new products meet Taho

Living's expected design and quality standards.
- Build compelling narratives around collections and ensure product, campaign and communication direction work together cohesively.
- Direct the visual merchandising and brand experience for flagship stores, exhibitions, launches and other physical Taho Living environments.

Cross-Functional Brand Leadership :

- Provide transparent brand and creative direction to Taho Living's Performance Marketing & SEO, website,

business development and external development/creative partners.
- Ensure performance campaigns remain commercially effective without compromising the brand's luxury positioning.
- Work with the Senior Business Development Manager to ensure sales presentations, outreach and client-facing communication represent Taho appropriately.
- Ensure website design, merchandising, product presentation and digital customer journeys remain aligned with the larger brand direction.
- Create clear briefs, timelines and deliverables and follow through until execution is complete.

Collaborations, Network & Brand Opportunities :

- Identify and develop thoughtful collaborations with designers, artists, architects, interior designers,

collectors, hospitality businesses and other luxury-aligned partners.
- Evaluate collaborations not simply for reach, but for their ability to strengthen Taho Living's positioning and long-term brand equity.
- Build and nurture a strong network across India's luxury, architecture, interiors, art, fashion,

hospitality and creative communities.
- Identify relevant cultural moments, exhibitions, partnerships, events and platforms where Taho

Living should - or should not - participate.
- Ensure every external association is consistent with the level of brand Taho Living intends to become.

Who We're Looking For :





- 4-7 years of relevant experience in brand management, creative strategy or luxury marketing.
- A proven track record of working with luxury brands and an instinctive understanding of luxury positioning and communication.
- Exceptional creative judgement and a strong visual sensibility.
- Experience conceptualising and executing campaigns, shoots and product/collection launches.
- Exposure to furniture, interiors, architecture, fashion, hospitality, art or other design-led luxury categories would be highly valued.
- A strong network across relevant creative, design, luxury and cultural communities.
- The ability to move comfortably between strategy and execution.
- Strong project-management skills and an ability to manage multiple stakeholders, budgets and timelines.
- Commercial awareness - understanding that great branding must ultimately contribute to desirability, customer loyalty and sustainable business growth.
- Confidence to challenge ideas constructively and protect the brand when something does not feel right.
- High attention to detail and an unwillingness to settle for mediocre execution.

Above all, we are looking for someone who is curious, resourceful, culturally plugged-in, madly creative and deeply invested in building brands.

Education :

Graduate or postgraduate qualification in Marketing, Branding, Communications, Design, Fashion,

Business or a related field is welcome.

However, portfolio, taste, experience, network and demonstrated quality of work will matter considerably more than academic qualifications.

How Success Will Be Measured :

The two fundamental measures for this role will be: Quality of output + Timeliness of execution.

We want ideas that are distinctive, thoughtful and worthy of Taho Living - but equally, we need someone capable of getting those ideas out into the world.

Performance will therefore be evaluated on the quality and consistency of brand output, strength of campaigns and launches, successful delivery against agreed timelines, quality of collaborations and partners brought to the brand, consistency across Taho's touchpoints, and the ability to continually elevate the overall perception of Taho Living.

The Person We're Looking For :

We are not looking for someone who simply manages a marketing calendar.

We are looking for someone who becomes obsessive about Taho Living - who knows the collections,

understands the customer, follows the world's best luxury and design brands, finds extraordinary photographers and collaborators, notices when a font, photograph, finish or piece of communication doesn't belong, and constantly thinks about what Taho should do next.

Someone who can think, create, connect and execute - and who wants to play a meaningful role in building Taho Living into a distinctive Indian luxury design brand

📌 Brand Manager (Noida)
🏢 Akanksha International
📍 Noida