11 Sep
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Cre8r.ai
|
Gurugram
Company Description Cre8r.ai is a data-driven influencer marketing platform that enables early-stage startups, D2C brands, and SMEs to discover and collaborate with over 4 million content creators. The platform uses AI-powered tools to identify influencers who align with a brand's tone, values, and target audience. Cre8r.ai offers live campaign tracking to help teams monitor performance in real time and make agile, data-informed decisions.
Advanced sentiment analysis provides clear insight into audience reactions, highlighting key themes, trends, and concise campaign summaries for better strategic outcomes. /n Campaign Plan and Execution: /n /n
- Collaborate with account management and influencer onboarding teams to execute campaigns based on client briefs and requirements.
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- Directly engage with influencers for campaign execution, ensuring alignment with client specifications.
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- Support the influencer onboarding process, including data sourcing, outreach, negotiations, agreements, and payouts.
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- Identify and implement creative methods for influencer profile sourcing and onboarding.
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- Develop detailed campaign plans, coordinate with influencers, and monitor progress.
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- Take complete responsibility for start-to-end campaign execution.
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- Troubleshoot issues that arise during campaign execution.
/n /n Communication and Coordination: /n /n
- Coordinate with influencers over the phone regarding campaigns, maintain daily datasheets, and conduct online research.
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- Efficiently implement campaigns from start to end, handle complaints, raise tickets, and resolve issues promptly.
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- Ensure management dashboards are maintained and implemented as per SOP.
/n /n Strategy Development: /n /n
- Collaborate with marketing and brand teams to align influencer marketing strategies with broader goals.
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- Contribute to developing influencer marketing strategies in line with overall marketing objectives.
/n /n Content Management: /n /n
- Review and approve influencer-generated content, provide creative direction, and coordinate approvals with legal teams.
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- Ensure influencer content complies with advertising regulations and legal requirements.
Performance
Tracking and Analysis
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- Monitor and analyze influencer campaign performance, prepare reports, and optimize future strategies.
/n /n Compliance and Legal Considerations: /n /n
- Ensure influencer collaborations comply with legal requirements and work with legal teams on contracts.
Industry
Trends and Collaboration
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- Stay updated on industry trends, recommend adjustments to strategies, and collaborate with cross- functional teams for a cohesive brand message.
/n /n Additional Responsibilities: /n /n
- Create lists of influencers across platforms and initiate collaborations.
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- Build and maintain relationships with content creators to adhere to deadlines for content posting.
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- Keep abreast of emerging influencers, trends, and strategies.
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- Track influencer marketing results using engagement and lead generation metrics.
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- Help to develop and execute influencer marketing strategies and creative campaigns.
/n /n Requirements: /n /n
- Passion for working with influencers.
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- Highly responsible and accountable for one's assignments.
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- Excellent written and verbal English communication skills.
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- Strong interpersonal skills and effective time management.
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- Robust organizational skills, attention to detail, and multitasking ability.
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- Good planning and execution skills with adherence to SOPs.
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- Ability to manage multiple campaign operations simultaneously.
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- Excellent MS-Excel Skills
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- Should be able to use AI Tools available.
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- Awareness of the digital ecosystem and continuous knowledge update in the digital advertising field.
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- Ability to escalate irregularities and inefficiencies to management.
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- Efficient coordination and teamwork with internal and external stakeholders.
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- Compensation: 3-4LPA
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📌 Associate Campaign Manager (Gurugram)
🏢 Cre8r.ai
📍 Gurugram