Role & responsibilities

1. State Sales Management

- Take complete ownership of sales activities across Tamil Nadu.
- Develop and execute a sales strategy to achieve state-level sales targets.
- Identify new markets, territories and business opportunities.
- Prepare and implement monthly and quarterly sales plans.
- Monitor market trends, competitor activities and pricing.

2. Dealer & Channel Development

- Identify and appoint new dealers, distributors and sub-dealers.
- Develop and maintain strong relationships with existing channel partners.
- Expand the company's dealer network across Tamil Nadu.
- Regularly visit dealers and understand their requirements.
- Ensure effective product presentation, availability and market penetration.
- Develop long-term business relationships with key channel partners.

3. Market Development

- Conduct extensive market visits across the assigned territory.
- Identify potential dealers, builders, contractors, architects and project customers.
- Explore new business opportunities in both existing and untapped markets.
- Develop the company's presence in key Tamil Nadu markets.
- Generate leads and convert them into business opportunities.

4. Customer & Project Sales

- Handle enquiries from customers, builders, contractors and project clients.
- Conduct customer meetings and product presentations.
- Understand customer requirements and recommend suitable products.
- Coordinate with the internal team for quotations, order processing and delivery.
- Follow up on enquiries until successful conversion.

5. Sales Target & Performance





- Achieve monthly, quarterly and annual sales targets.
- Maintain a healthy sales pipeline.
- Track enquiries, leads, conversions and pending orders.
- Submit regular sales and market reports to management.
- Take corrective action whenever sales performance is below target.

6. Competitor & Market Intelligence

- Monitor competitor products, pricing, schemes and dealer networks.
- Gather market feedback and provide actionable insights to management.
- Identify changes in customer preferences and market demand.
- Keep management updated about opportunities and challenges in Tamil Nadu.

7. Independent Territory Management

- Independently plan daily and weekly market visits.
- Manage the complete territory without depending on a supporting sales team.
- Maintain regular communication with Head Office and management.
- Ensure timely follow-up of all leads, enquiries and business opportunities.
- Maintain accurate CRM and sales records.

Primary Markets: The candidate will primarily focus on:

- Coimbatore
- Erode
- Tirupur
- Salem
- Pollachi
- Palani
- Namakkal
- Madurai





The candidate may also be required to travel to other locations across Tamil Nadu based on business requirements.

Preferred candidate profile

We are looking for a smart, confident, self-driven and highly result-oriented sales qualified who can independently build the Tamil Nadu market.

Required Skills

- Strong sales and business development skills.
- Excellent communication and negotiation skills.
- Ability to independently develop a territory.
- Strong dealer/channel development capability.
- Good knowledge of the Tamil Nadu market.
- Willingness to travel extensively across Tamil Nadu.
- Ability to generate leads and convert them into sales.
- Strong customer relationship management skills.
- Target-oriented and commercially focused.
- Ability to work independently with minimum supervision.
- Good reporting and follow-up skills.
- Valid driving licence and willingness to travel.

Preferred Industry Experience Candidates with experience in the following industries will be preferred:
- Roofing materials
- Tiles / Building materials
- Construction materials
- Cement
- Steel
- Sanitaryware
- Hardware
- PEB / Construction
- Other building and infrastructure products

Candidates with an established dealer/distributor network in Tamil Nadu will have an added advantage.

Experience

510 years of relevant sales experience preferred.

Candidates with strong experience in Tamil Nadu territory sales and dealer/channel development may also be considered based on their profile.

Language Requirements

- Tamil – Mandatory
- English – Preferred

📌 Area Sales Manager (Coimbatore)
🏢 Tapco Buildware
📍 Coimbatore