Role Objectives /n The role holder is responsible for driving the General Trade Business for given geographical area in line with the ABP while being responsible for developing and managing distribution network. /n /n Role Responsibilities /n /n /n

- Assigning & tracking of Primary and Secondary sales targets to team and review periodically.

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- Efficient utilization of man days through creation and monitoring of beat plan for SO and TSI.

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- Plan and review sales effectiveness on daily, weekly, monthly, quarterly and annual basis.

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- Effective execution of Go To Market strategy.

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- Conducting category & market wise analysis & designing action plan to drive sales.

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- Supervising sales promotion, retailing & merchandising activities.

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- Responsible for managing, training & mentoring sales officers & acting as super trainer for TSI.

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- Evaluate and measure performance of territory, major towns, distributors and key outlets in terms of sales growth.

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- Distribution network expansion to drive sales growth and regular checking of distributor’s financial health and NOC on monthly basis.

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- Productive stock management at distributor points & handling C&FA.;

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- Responsible for managing claim settlement for the assigned territory and sharing sales tracking reports with the RSM/ZSM.

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- Effective implementation of sales management system and ensuring adherence.

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- Tracking competition and sharing market intelligence with the central team on desired frequencies.

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📌 Area Sales Manager- General Trade (Ghaziabad)
🏢 mcnroe consumer products
📍 Ghaziabad