12 Sep
|
Nians
|
Gurugram
About the Role
nAs the Paid Media Manager, you will lead and manage all aspects of paid media campaigns across various digital platforms. You will oversee a team of digital advertising specialists, develop strategic plans, and drive performance to achieve marketing objectives.
nResponsibilities
n
n
- Lead project execution across clients and practice teams.
n
- Train and Build Team to deliver outstanding results.
n
- Understanding client business and requirements.
n
- Plan, optimise, and implement digital ads campaign strategies for a variety of clients.
n
- Suggest and develop recent campaigns across multiple channels.
n
- Perform keyword/audience/interest/behaviour research and manage all the campaigns for your clients.
n
- Ensure the timely and successful delivery of our solutions according to client's needs and objectives.
n
- Set up a list of KPIs to track for each client.
n
- Forecast and track key account metrics.
n
- Managing campaign budgets & optimise the ROI.
n
- Improve upon paid advertising processes and innovate new strategies and techniques.
n
- Prepare and present reports on client progress so that their accounts will perform well and be different from competitors.
n
- Develop higher-level client communication and account strategy, including account launch strategy, long-term campaign management, and growth/scaling strategy.
n
- Build and sustain rapport with multiple clients.
n
- Tracking daily, weekly & monthly KPIs to identify opportunities for improvement in performance & regularly reporting to management/clients.
n
- Develop new business with existing clients and/or identify areas of improvement to meet sales quotas.
n
- Recommend and implement digital projects to increase their ROI.
n
- Prepare reports on account status.
n
- Manage Project tasks and keep CRM up to date.
n
- Prepare pitches/reports for the sales team.
n
- Develop forecasting reports for prospective clients and show them ROI.
n
- Collaborates with the sales team to reach prospective clients.
n
nQualifications
n
n
- Bachelor's degree in Marketing, Advertising, Business, or a related field.
n
nRequired Skills
n
n
- Proven experience of at least 6 years in managing all Ads campaigns (Meta and Google Ads) and leading a team in a digital marketing agency or similar environment.
n
- In-depth knowledge of Google Ads platform, including campaign setup, optimization techniques, and performance analysis.
n
- Strong analytical skills with the ability to interpret data, draw insights, and make data-driven decisions to optimize campaign performance.
n
- Excellent leadership and team management skills, with the ability to inspire, motivate, and develop team members.
n
- Exceptional communication and interpersonal skills, with the ability to effectively collaborate with clients and internal stakeholders.
n
- Strategic thinker with a proactive approach to problem-solving and a track record of delivering results-oriented solutions.
n
- Detail-oriented mindset with the ability to multitask, prioritize tasks, and meet deadlines in a fast-paced workplace.
n
- Passion for staying updated with industry trends, advancements, and best practices in digital advertising and paid media management.
n
📌 Paid Media Manager (Gurugram)
🏢 Nians
📍 Gurugram