About the Company

We are looking for an experienced and technically proficient Sales / Business Development professional to drive B2C sales for our portfolio of home automation, smart lighting, audio-visual, furniture and allied interior solutions.

About the Role

The ideal candidate will have strong exposure to the home automation / smart home / lighting automation / AV / electrical or allied industry, along with the ability to understand customer requirements, recommend suitable technical solutions, prepare customised quotations and successfully close sales. This role requires a combination of technical understanding, consultative selling, relationship management and strong field execution.

Responsibilities

- Generate and manage B2C sales opportunities through field visits, referrals, channel partners, architects, interior designers and other relevant networks.
- Understand customer requirements and recommend appropriate home automation, lighting, audio, furniture and related solutions.
- Demonstrate a solid technical understanding of lighting control systems and wiring methodologies, including:
- - DALI
- Analog / 0–10V control
- Phase-Cut / Phase-Dimming
- Relevant wiring, control and integration concepts.
- - Conduct site visits to understand project requirements, site conditions, electrical layouts and customer expectations.
- Prepare customised technical and commercial quotations based on customer requirements, project specifications and budgets.
- Coordinate with internal technical/design teams to develop appropriate solutions and proposals.
- Present product and solution proposals to customers and clearly communicate technical features, benefits and commercial value.




- Handle the complete sales cycle—from lead generation and requirement understanding to quotation, negotiation, closure and post-sales coordination.
- Negotiate commercials effectively while maintaining company pricing and profitability guidelines.
- Build and maintain strong relationships with customers, architects, interior designers, contractors and other stakeholders.
- Follow up consistently on enquiries, quotations and proposals to maximise conversion.
- Achieve assigned sales targets, revenue objectives and conversion goals.
- Maintain accurate records of leads, opportunities, quotations, follow-ups and closures.
- Keep abreast of developments in smart home automation, lighting controls, AV solutions, electrical systems and interior solutions.

Qualifications

- Bachelor's degree in Electronics & Communication Engineering, Electrical Engineering, Electronics or a related technical discipline preferred.
- MBA in Sales / Marketing / Business Management will be an added advantage.
- Candidates with strong relevant industry experience and technical knowledge may also be considered.

Required Skills

- 5+ years of relevant experience in sales/business development, preferably within:
- - Home Automation / Smart Home
- Lighting Automation
- Architectural Lighting
- AV / Audio Solutions




- Electrical / Building Automation
- Interior Solutions / Furniture
- Luxury Home / Residential Technology Solutions
- - Strong practical knowledge of DALI, Analog/0–10V and Phase-Cut wiring/control systems is essential.
- Ability to understand technical drawings, wiring requirements and basic electrical/control concepts.
- Strong capability to create and explain customised quotations and solution proposals.
- Proven ability to convert leads and close B2C sales.
- Excellent negotiation, communication and presentation skills.
- Strong customer-facing and relationship-management skills.
- Comfortable with extensive field work, client meetings and site visits.
- Target-oriented, commercially driven and self-motivated.
- Ability to work independently while coordinating effectively with technical and internal teams.

Preferred Skills

The ideal candidate is someone who can speak both the customer's language and the technical team's language—understanding the customer's lifestyle, design preferences and budget while also being confident discussing lighting controls, wiring, automation and system integration. Candidates currently working with home automation companies, lighting solution providers, AV integrators, electrical automation companies, smart-home solution providers or premium interior/furniture solution companies would be highly relevant for this position.

Pay range and compensation package

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Equal Opportunity Statement

We are committed to diversity and inclusivity in our hiring practices.

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