Job DescriptionCompany: BrandingBeez
NLocation: Coimbatore, Tamil Nadu
NEmployment Type: Full time, Permanent
NWork Mode: Work From Office
NWe are looking for a PPC Executive to join our growing digital marketing team. The ideal candidate should have hands-on experience managing Google Ads and Meta Ads campaigns, with a strong understanding of campaign setup, optimisation, reporting, and lead generation.
NYou will be responsible for managing paid advertising campaigns for clients across different industries and markets.
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- Plan, create, manage and optimise Google Ads campaigns N
- Manage Meta Ads campaigns across Facebook and Instagram N
- Conduct keyword research and competitor analysis N
- Create and optimise Search, Display, Performance Max and remarketing campaigns N
- Monitor campaign performance, budgets, CPC, CTR, conversions and ROAS N
- Optimise campaigns to improve lead quality and reduce cost per lead N
- Set up and monitor conversion tracking N
- Prepare regular PPC performance reports for clients N
- Identify opportunities for campaign growth and improvement N
- Perform A/B testing of ads, audiences, landing pages and bidding strategies N
- Manage multiple client campaigns and budgets simultaneously N
- Work closely with the SEO, web development, design and content teams N
- Stay updated with changes in Google Ads, Meta Ads and paid media best practices N
- 2–3 years of hands-on PPC experience N
- Good knowledge of Google Ads and Meta Ads N
- Understanding of keyword research, match types, bidding strategies and campaign optimisation N
- Experience with conversion tracking and Google Analytics/GA4 N
- Good analytical and problem-solving skills N
- Ability to understand campaign data and make optimisation decisions N
- Good communication and reporting skills N
- Ability to manage multiple projects and meet deadlines N
- Candidates should be willing to work from our office on a full-time basis N
- Google Ads certifi